
The Director B2B Lead Management & CDP Marketing Operations role is a strategic leadership position within the Staples Business growth team. The role involves overseeing the end-to-end B2B lead management process, including qualification, scoring, and routing, while optimizing marketing email operations and leveraging a Customer Data Platform for personalized campaigns. Key responsibilities include designing lead scoring models, collaborating with Sales Operations to streamline handoff processes, managing marketing budgets and vendor relationships, and building a high-performing team. The position appeals to candidates seeking to drive operational excellence in a fast-paced environment with a strong focus on data-driven decision-making, AI integration, and continuous improvement. The work arrangement supports cross-functional collaboration across marketing, sales, and technology teams to enhance pipeline quality and customer experiences.










