
This full-time Sr. Manager, Field Marketing role is based in Buena Park, California, leading regional initiatives for the Central and Sunbelt areas within a consumer brand. The position requires bilingual proficiency in English and Korean to drive brand awareness and guest acquisition through data-driven strategies. Key responsibilities include designing scalable marketing programs for grand openings and local campaigns, managing field marketing budgets with a focus on ROI, and collaborating with operations, digital teams, and franchise partners to execute national initiatives locally. The role appeals to strategic leaders who enjoy hands-on execution and community engagement, offering a collaborative culture with significant growth potential. The position involves regular travel up to 40% across the assigned region and nationally, supported by comprehensive benefits including health coverage, retirement matching, and paid creative leave.












