Sales Specialist
Not Disclosed•Full-TimeOn-site
location_on334, Grimes Avenue, Crestview, Okaloosa County, Florida, 32536, United States
About the Role
This position serves as the driving force behind the sales strategy for Okaloosa County venues. The primary mission is to increase event volume, drive revenue growth, and strategically position the county as a premier destination for meetings, sports, conventions, and large-scale gatherings.
You will act as the bridge between potential clients and the county's event capabilities. Your day-to-day involves identifying target markets, generating qualified leads, and managing the full sales cycle from initial inquiry to contract negotiation. A significant portion of the role is dedicated to relationship building, requiring you to maintain contact with existing key accounts while forging new partnerships with local hotels, attractions, and restaurants to ensure a seamless experience for visiting groups.
As a representative of the county, you will also serve as a host for familiarization tours, showcasing the venue's capabilities to meeting planners and tourism industry professionals. Success in this role requires a blend of creativity in presentation, resourcefulness in promotion, and the ability to work collaboratively with the marketing team to refine sales tactics and tools.
Work location
Work model: On-site
334, Grimes Avenue, Crestview, Okaloosa County, Florida, 32536, United States
Crestview, Florida
Key Responsibilities
- check_circleGenerate qualified sales calls and respond to all new business leads and inquiries
- check_circleUtilize booking software to determine meeting space availability and enter client data
- check_circleRelay accurate and timely client information to event and food and beverage staff
- check_circleAttend and participate in sales blitzes, tradeshows, and industry networking events
- check_circleEstablish and maintain relationships with local hotels, venues, attractions, and restaurants
- check_circleMaintain databases of potential business, inquiries, and lost business opportunities
- check_circleMaintain contact with existing key accounts to ensure ongoing business relationships
- check_circleCollaborate with the marketing team to update marketing tools and strategies
- check_circleAssist in developing sales tactics and promotional displays
- check_circleSchedule, plan, and host familiarization tours for meeting planners and tourism industry professionals
- check_circleNegotiate, prepare, and issue proposals and contracts for potential clients
- check_circleIdentify target groups, potential markets, and key accounts through various research and outreach methods
Requirements
- verifiedAssociate's degree in Tourism & Hospitality, Marketing, Communications, or closely related field
- verifiedMinimum of two (2) years of progressively responsible experience in event sales
- verifiedValid driver license
- verifiedExperience with automated booking or event management software (preferred)
- verifiedExperience in a governmental organization, destination-marketing organization, or convention/event center (preferred)
Nice to Have
Experience with automated booking or event management software. Experience in a governmental organization, destination-marketing organization, or convention/event center.
