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  1. Home
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  3. sales
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  5. Sales and Marketing Director
Brookdale logo

Sales and Marketing Director

Not Disclosed•Full-TimeOn-site

location_on1772, Leonard Avenue, High Point, Guilford County, North Carolina, 27260, United States

Apply Now

About the Mission

Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You'll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness.

Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity, we are committed to fostering an inclusive culture where every associate can thrive.

About the Role

As a Sales & Marketing Director, you will be the driving force behind the occupancy and revenue growth of our community. Your mission is to maintain and improve occupancy levels in strict accordance with marketing and business plans, ensuring the community remains a vibrant home for residents.

In this role, you will partner with Regional Sales management to develop and execute strategic marketing plans. You will lead a team of Marketing Coordinators and Sales Counselors, guiding them to achieve desired results while managing the daily rhythm of sales calls, lead generation, and event coordination. Your day will involve building trust with prospective residents and their families, understanding their unique needs, and educating them on how our services can meet those needs. You will also cultivate relationships with professional referral sources, including legal and financial professionals, hospital discharge planners, and community groups, to drive a steady pipeline of qualified leads.

Hiring Process

The application window is anticipated to close within 30 days of the date of the posting. We encourage all qualified candidates to apply before the deadline.

Culture & Commitment to Diversity

Brookdale is an equal opportunity employer and a drug-free workplace. We actively encourage Veterans, transitioning active duty military personnel, and military spouses to apply. To support our associates in their journey to become U.S. citizens, we offer to advance fees for naturalization (Form N-400) application costs, up to $725, for qualified associates who have been with us for at least a year.

We believe in treating people with dignity, respect, fairness, and maturity. Whether you are interacting with co-workers, residents, or vendors, we expect you to act honestly and effectively communicate in a dynamic environment.

Work location

Work model: On-site

location_on

1772, Leonard Avenue, High Point, Guilford County, North Carolina, 27260, United States

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Skills, education and keywords

Skills: Microsoft Word, Excel, Outlook, Medicare, Medicaid.

Education: Bachelor's Degree in Marketing, Business, or related field preferred.

Frequently asked questions about Sales and Marketing Director at Brookdale

What does a Sales and Marketing Director at Brookdale do?expand_more
In this Sales and Marketing Director at Brookdale role, you will close sales by assisting prospective residents and families in decision-making; develop and maintain relationships with professional referral sources; plan and coordinate monthly prospect and referral source activities; and conduct outside business development sales calls to meet lead goals.
What are the requirements for this Sales and Marketing Director role?expand_more
Brookdale is looking for candidates who meet the following requirements: Bachelor's Degree in Marketing, Business, or related field preferred or equivalent experience; Minimum of five years sales experience; Valid driver's license; Knowledge of Medicare and Medicaid regulations; Knowledge of state regulations; and Ability to operate personal computers and related software.
Where is the Sales and Marketing Director role at Brookdale located?expand_more
Sales and Marketing Director at Brookdale is based in 1772, Leonard Avenue, High Point, Guilford County, North Carolina, 27260, United States. This is a on-site role.
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High Point, North Carolina

Key Responsibilities

  • check_circleClose sales by assisting prospective residents and families in decision-making
  • check_circleDevelop and maintain relationships with professional referral sources
  • check_circlePlan and coordinate monthly prospect and referral source activities
  • check_circleConduct outside business development sales calls to meet lead goals
  • check_circleResearch and recommend content for brochures, flyers, and media materials
  • check_circleAnalyze conversion ratios and prepare weekly and monthly sales reports
  • check_circleMaintain and improve community occupancy levels and revenue production
  • check_circleSupervise Marketing Coordinators and Sales Counselors to achieve goals

Requirements

  • verifiedBachelor's Degree in Marketing, Business, or related field preferred or equivalent experience
  • verifiedMinimum of five years sales experience
  • verifiedValid driver's license
  • verifiedKnowledge of Medicare and Medicaid regulations
  • verifiedKnowledge of state regulations
  • verifiedAbility to operate personal computers and related software
  • verifiedExperience with Microsoft Word, Excel, and Outlook preferred

Nice to Have

Bachelor's Degree in Marketing, Business, or related field (or equivalent combination of experience and education). Sales experience in the retirement industry, medical, or pharmaceutical sales. Previous experience with contact management database, Microsoft Word, Excel, and Outlook.

Benefits & Perks

check_circleMedical, Dental, and Vision insurancecheck_circle401(k) retirement plancheck_circlePaid Time Off and Paid holidayscheck_circleCompany provided life insurancecheck_circleAdoption benefitcheck_circleDisability (short and long term)check_circleFlexible Spending Accounts and Health Savings Accountcheck_circleTuition reimbursementcheck_circleAssociate assistance program and Employee discountscheck_circleNaturalization fee advance up to $725 for qualified associates
Brookdale logo
Company

Brookdale

Industry

sales

View company profilearrow_forwardlanguageWebsite
Quick Overview

Experience

5+ yrs (Executive)

Education

Bachelor's Degree in Marketing, Business, or related field preferred

Job Type

Full-Time

Skills Required

Microsoft WordExcelOutlookMedicareMedicaid
arrow_forward
Is this Sales and Marketing Director job remote, hybrid, or on-site?expand_more
Brookdale has listed this Sales and Marketing Director role as on-site.
How much experience is required for this Sales and Marketing Director role?expand_more
Sales and Marketing Director at Brookdale typically requires 5+ years of relevant experience at the executive level.
What skills do you need for the Sales and Marketing Director role at Brookdale?expand_more
Key skills for Sales and Marketing Director at Brookdale include Microsoft Word; Excel; Outlook; Medicare; and Medicaid.
What education is required for Sales and Marketing Director at Brookdale?expand_more
Educational requirements for this role: Bachelor's Degree in Marketing, Business, or related field preferred.
What category does the Sales and Marketing Director role belong to?expand_more
Sales and Marketing Director at Brookdale is part of the sales job category on Recrutus.
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