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  1. Home
  2. chevron_right
  3. pr, advertising & marketing
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  5. Product Marketing Specialist
Stride, Inc. logo

Product Marketing Specialist

Not Disclosed•Full-TimeRemote

location_onEast Village, Des Moines, Polk County, Iowa, 50309, United States

Apply Now

About the Team

You will join a fast-paced, end-to-end corporate marketing department that strives to continually test new approaches to improve performance. Our diverse team values contributions, thrives on collaboration, and celebrates successes together. We are dedicated to ensuring that prospective and existing customers are fully aware of, understand, and achieve value in what we offer, directly supporting Stride's overall goals and strategic growth priorities.

About the Role

As a Product Marketing Specialist, you will act as the strategic connective tissue between Marketing, School Operations, and other key cross-functional teams. Reporting to the Senior Director of Product Marketing, your mission is to deeply understand customer targets, craft compelling positioning and messaging, and create omni-channel campaigns to drive enrollment and improve retention.

In this role, you will support Stride's portfolio of programs, which are central to the company's strategic growth. You will have significant opportunities to innovate and make a tangible impact on the organization by planning, executing, and supporting marketing campaigns. Your day-to-day involves partnering with internal and external teams to develop communications for multiple channels, influencing roadmaps, and measuring the effectiveness of initiatives through rigorous and agile testing. You will serve as a credible subject matter expert, fostering strong relationships to ensure thorough and timely stakeholder communications.

Hiring Process

If you are a job seeker with a disability and require a reasonable accommodation to apply for one of our jobs, you can request the appropriate accommodation by contacting stridecareers@k12.com.

Equal Opportunity

Stride, Inc. is an equal opportunity employer. Applicants receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status, or any other basis prohibited by federal, state, or local law. Stride, Inc. complies with all legally required affirmative action obligations. Applicants will not be discriminated against because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.

Work location

Work model: Remote

location_on

East Village, Des Moines, Polk County, Iowa, 50309, United States

Des Moines, Iowa

Key Responsibilities

  • check_circleDevelop and implement comprehensive new product launch plans including positioning and go-to-market strategies
  • check_circleManage commercial launch plans and marketing campaigns to drive customer acquisition and retention
  • check_circleMonitor and analyze marketing metrics such as website traffic and conversion rates to optimize initiatives
  • check_circleStay current with online K-12 education trends and apply best practices to continuously improve marketing tactics
  • check_circleConduct market research to identify customer needs, trends, and competitive landscapes to inform marketing strategies
  • check_circleCreate go-to-market plans by collaborating with Academic Services, School Operations, and Demand Generation teams
  • check_circleDevelop compelling product content and collateral that effectively communicates unique value propositions to target audiences
  • check_circle

Requirements

  • verified4+ years of experience in marketing
  • verifiedAbility to clear required background check
  • verifiedAbility to travel 10% of the time

Nice to Have

Product marketing or brand management experience. Ed tech experience. Adept at leveraging AI.

Benefits & Perks

check_circleHealth benefitscheck_circleRetirement contributionscheck_circlePaid time off
Stride, Inc. logo
Company

Stride, Inc.

Industry

pr, advertising & marketing

View company profilearrow_forwardlanguageWebsite
Quick Overview

Experience

4+ yrs (Mid Level)

Job Type

Full-Time

Skills Required

Product Marketing

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Frequently asked questions about Product Marketing Specialist at Stride, Inc.

What does a Product Marketing Specialist at Stride, Inc. do?expand_more
Day-to-day, the Product Marketing Specialist at Stride, Inc. will develop and implement comprehensive new product launch plans including positioning and go-to-market strategies; manage commercial launch plans and marketing campaigns to drive customer acquisition and retention; monitor and analyze marketing metrics such as website traffic and conversion rates to optimize initiatives; and stay current with online k-12 education trends and apply best practices to continuously improve marketing tactics.
What are the requirements for this Product Marketing Specialist role?expand_more
To qualify for the Product Marketing Specialist at Stride, Inc. position, applicants should have: 4+ years of experience in marketing; Ability to clear required background check; and Ability to travel 10% of the time.
Where is the Product Marketing Specialist role at Stride, Inc. located?expand_more
Product Marketing Specialist at Stride, Inc. is based in East Village, Des Moines, Polk County, Iowa, 50309, United States. This is a remote role.
Is this Product Marketing Specialist job remote, hybrid, or on-site?expand_more
Stride, Inc. has listed this Product Marketing Specialist role as remote.
How much experience is required for this Product Marketing Specialist role?expand_more
Product Marketing Specialist at Stride, Inc. typically requires 4+ years of relevant experience at the mid level level.
What skills do you need for the Product Marketing Specialist role at Stride, Inc.?expand_more
Key skills for Product Marketing Specialist at Stride, Inc. include Product Marketing; Brand Management; Digital Marketing; Market Research; A/b Testing; and Ai.
What category does the Product Marketing Specialist role belong to?expand_more
Product Marketing Specialist at Stride, Inc. is part of the pr, advertising & marketing job category on Recrutus.
Recrutus

Curating the world's most innovative career opportunities. We bridge the gap between visionary talent and industry-leading companies.

Search roles by city, category, skill, or job type — explore verified US employers, salary benchmarks, and remote-friendly teams hiring nationwide.

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Job seekers
Browse jobsCompanies hiringRemote jobsJobs by locationJobs by cityJobs by categoryJobs by skillCareer guidesCareer blogSalary insights
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Jobs in TexasJobs in CaliforniaJobs in New YorkJobs in FloridaJobs in North CarolinaJobs in OhioAll states →
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Recrutus helps candidates discover roles that match their skills and helps teams reach qualified applicants faster. Browse by metro, discipline, or work style — from internships to senior leadership.

© 2026 Recrutus. All rights reserved.
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Collaborate with school operations and product teams to integrate features and differentiators into launch materials
  • check_circlePartner with Creative and Dev Teams to produce emails, landing pages, lead capture forms, and reporting assets
  • check_circleDesign and execute A/B testing to optimize product presentation for target audiences
  • Brand Management
    Digital Marketing
    Market Research
    A/b Testing
    Ai
    US privacy notice
    Accessibility