Product Marketing Specialist

About the Team

You will join a fast-paced, end-to-end corporate marketing department that strives to continually test new approaches to improve performance. Our diverse team values contributions, thrives on collaboration, and celebrates successes together. As a strategic connective tissue between Marketing, School Operations, and other key cross-functional teams, we work to ensure that prospective and existing customers are fully aware of, understand, and achieve value in what we offer, supporting Stride's overall goals.

About the Role

As a Product Marketing Specialist, you will drive enrollment and improve retention for Stride's portfolio of programs by crafting compelling positioning, messaging, and omni-channel campaigns. You will partner with stakeholders to deeply understand target segments, set strategic campaign objectives, and influence roadmaps to refine product opportunities. This role is central to Stride's strategic growth priorities, offering numerous opportunities to innovate and make a tangible impact on the organization.

Your day-to-day involves planning and executing comprehensive launch plans, developing go-to-market strategies, and collaborating with Academic Services, Demand Generation, and Enrollment Operations. You will work closely with creative and development teams to build digital assets and leverage market research to identify customer needs and trends. By measuring the effectiveness of initiatives through rigorous and agile testing, you will contribute to an ongoing learning agenda that continuously improves our marketing strategies.

Hiring Process

If you are interested in joining our team, please submit your application through our careers portal. We review applications on a rolling basis and look forward to learning about your background and how you can contribute to our mission.

Equal Opportunity Employer

Stride, Inc. is an equal opportunity employer. Applicants receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. We comply with all legally required affirmative action obligations and do not discriminate against applicants who inquire about or disclose their pay. If you are a job seeker with a disability and require a reasonable accommodation to apply, please contact stridecareers@k12.com.