Product Marketing Specialist

About the Team

Stride, Inc. operates a fast-paced, end-to-end corporate marketing department dedicated to continually testing new approaches to improve performance. Our diverse team values collaboration, thrives on shared contributions, and celebrates successes together. We are committed to ensuring that prospective and existing customers fully understand and achieve value in our offerings, directly supporting Stride's overall goals and strategic growth priorities.

About the Role

As a Product Marketing Specialist, you will serve as the strategic connective tissue between Marketing, School Operations, and other key cross-functional teams. Reporting to the Senior Director of Product Marketing, your mission is to deeply understand customer targets, craft compelling positioning and messaging, and create omni-channel campaigns that drive enrollment and improve retention.

You will be responsible for planning, executing, and supporting marketing campaigns for Stride's products and initiatives. This involves partnering with stakeholders to set strategic objectives, developing launch plans, and influencing roadmaps to refine product opportunities. You will work closely with Academic Services, Demand Generation, and Creative teams to develop communications for multiple channels, ensuring that our unique value proposition resonates with target audiences. Your role is critical in measuring the effectiveness of marketing initiatives through rigorous and agile testing, contributing to an ongoing learning agenda that drives innovation within the organization.

Hiring Process

If you are a job seeker with a disability and require a reasonable accommodation to apply for this job, please contact stridecareers@k12.com.

Equal Opportunity Employer

Stride, Inc. is an equal opportunity employer. Applicants receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. We comply with all legally required affirmative action obligations and do not discriminate against applicants who inquire about or disclose their pay.