Marketing Manager
Not Disclosed•Full-TimeOn-site
location_onEast Georgia Avenue, Pampa, Gray County, Texas, 79065, United States
About the Role
The Marketing Manager is responsible for building, protecting, and activating the Caprock brand while strengthening relationships with residents, partners, and the surrounding community. This role blends traditional marketing responsibilities with community relations and public relations in a unique, hospitality-driven Workforce Housing Community.
Caprock is a purpose-built workforce community operated by Aramark, designed to support a large, multi-year construction project by providing housing, dining, recreation, and daily services for thousands of residents living and working onsite. The Marketing Manager plays a critical role in shaping how the community is experienced, perceived, and talked about—both internally and externally.
In this position, you will serve as a visible, approachable presence within the community, ensuring the "community experience" is reflected in storytelling, visuals, and messaging across platforms. You will act as a key liaison between Caprock leadership and internal/external stakeholders, processing community requests and supporting resident engagement through events and programming. Success in this role means residents feel informed, connected, and proud to be part of the Caprock community, while the brand is consistently and professionally represented onsite and externally.
Work location
Work model: On-site
East Georgia Avenue, Pampa, Gray County, Texas, 79065, United States
Pampa, Texas
Key Responsibilities
- check_circleOwn and execute the Caprock brand at the community level ensuring consistency with Aramark standards
- check_circleDevelop and manage onsite marketing materials, signage, digital displays, and resident communications
- check_circlePartner with operations and HR leaders to support recruitment marketing and engagement initiatives
- check_circleServe as a key liaison between Caprock leadership and internal and external stakeholders
- check_circleSupport resident engagement through events, programming promotion, and internal campaigns
- check_circleDraft and manage community announcements, talking points, and messaging for audiences
- check_circleManage content calendars, promotional timelines, and marketing project workflows
- check_circleCoordinate site visits, media requests, and stakeholder communications for public relations efforts
- check_circleTrack performance metrics such as engagement and participation to adjust strategies accordingly
Requirements
- verifiedBachelor's degree in Marketing, Communications, Public Relations, or related field
- verified5+ years of experience in marketing, communications, public relations, or community engagement
- verifiedExperience with technologies, social media, and engagement platforms
Nice to Have
Experience in hospitality, workforce housing, large scale operations, or live in/community environments.
Similar Job Opportunities
Skills, education and keywords
Skills: Marketing, Communications, Public Relations, Community Engagement, Social Media, Storytelling, Editing, Writing.
Education: Bachelor's degree in Marketing, Communications, Public Relations, or equivalent experience.
Frequently asked questions about Marketing Manager at Aramark
What does a Marketing Manager at Aramark do?expand_more
Day-to-day, the Marketing Manager at Aramark will own and execute the caprock brand at the community level ensuring consistency with aramark standards; develop and manage onsite marketing materials, signage, digital displays, and resident communications; partner with operations and hr leaders to support recruitment marketing and engagement initiatives; and serve as a key liaison between caprock leadership and internal and external stakeholders.
What are the requirements for this Marketing Manager role?expand_more
To qualify for the Marketing Manager at Aramark position, applicants should have: Bachelor's degree in Marketing, Communications, Public Relations, or related field; 5+ years of experience in marketing, communications, public relations, or community engagement; and Experience with technologies, social media, and engagement platforms.
Where is the Marketing Manager role at Aramark located?expand_more
Marketing Manager at Aramark is based in East Georgia Avenue, Pampa, Gray County, Texas, 79065, United States. This is a on-site role.
Is this Marketing Manager job remote, hybrid, or on-site?expand_more
Aramark has listed this Marketing Manager role as on-site.
How much experience is required for this Marketing Manager role?expand_more
Marketing Manager at Aramark typically requires 5+ years of relevant experience at the senior level.
What skills do you need for the Marketing Manager role at Aramark?expand_more
Key skills for Marketing Manager at Aramark include Marketing; Communications; Public Relations; Community Engagement; Social Media; Storytelling; Editing; and Writing.
What education is required for Marketing Manager at Aramark?expand_more
Educational requirements for this role: Bachelor's degree in Marketing, Communications, Public Relations, or equivalent experience.
What category does the Marketing Manager role belong to?expand_more
Marketing Manager at Aramark is part of the pr, advertising & marketing job category on Recrutus.