Marketing Manager

About the Team

Caprock is a purpose-built workforce community operated by Aramark, designed to support a large, multi-year construction project. It provides housing, dining, recreation, and daily services for thousands of residents living and working onsite. The Marketing Manager plays a critical role in shaping how this unique, hospitality-driven community is experienced, perceived, and talked about, both internally and externally.

About the Role

This position blends traditional marketing responsibilities with community relations and public relations. You will be responsible for building, protecting, and activating the Caprock brand while strengthening relationships with residents, partners, and the surrounding community. Your work ensures the "community experience" is reflected in storytelling, visuals, and messaging across all platforms.

In this role, you will serve as a visible, approachable presence within the community, understanding resident needs and feedback. You will partner with operations, HR, and hospitality leaders to support recruitment marketing, engagement initiatives, and major community milestones. Success in this role means residents feel informed, connected, and proud to be part of the Caprock community, while the brand is consistently and professionally represented onsite and externally.

About Aramark

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing—a new challenge, a sense of belonging, or just a great place to work—our focus is helping you reach your full potential.

Equal Opportunity

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status, or other characteristics protected by applicable law.

Work location

Work model: On-site

East Georgia Avenue, Pampa, Gray County, Texas, 79065, United States

Pampa, Texas

Key Responsibilities

check_circleOwn and execute the Caprock brand at the community level ensuring consistency with Aramark standards
check_circleDevelop and manage onsite marketing materials, signage, digital displays, and resident communications
check_circlePartner with operations and HR leaders to support recruitment marketing and engagement initiatives
check_circleServe as a key liaison between Caprock leadership and internal and external stakeholders
check_circleSupport resident engagement through events, programming promotion, and internal campaigns
check_circleDraft and manage community announcements, talking points, and messaging for audiences
check_circleManage content calendars, promotional timelines, and marketing project workflows
check_circleCoordinate site visits, media requests, and stakeholder communications for public relations efforts

Requirements

verifiedBachelor's degree in Marketing, Communications, Public Relations, or related field
verified5+ years of experience in marketing, communications, public relations, or community engagement
verifiedExperience with technologies, social media, and engagement platforms

Nice to Have

Experience in hospitality, workforce housing, large scale operations, or live in/community environments.

Skills, education and keywords

Skills: Marketing, Communications, Public Relations, Community Engagement, Social Media, Storytelling, Editing, Writing.

Education: Bachelor's degree in Marketing, Communications, Public Relations, or related field (or equivalent experience).

Frequently asked questions about Marketing Manager at Aramark

What does a Marketing Manager at Aramark do?expand_more

In this Marketing Manager at Aramark role, you will own and execute the caprock brand at the community level ensuring consistency with aramark standards; develop and manage onsite marketing materials, signage, digital displays, and resident communications; partner with operations and hr leaders to support recruitment marketing and engagement initiatives; and serve as a key liaison between caprock leadership and internal and external stakeholders.

What are the requirements for this Marketing Manager role?expand_more

To qualify for the Marketing Manager at Aramark position, applicants should have: Bachelor's degree in Marketing, Communications, Public Relations, or related field; 5+ years of experience in marketing, communications, public relations, or community engagement; and Experience with technologies, social media, and engagement platforms.

Where is the Marketing Manager role at Aramark located?expand_more

Marketing Manager at Aramark is based in East Georgia Avenue, Pampa, Gray County, Texas, 79065, United States. This is a on-site role.

Is this Marketing Manager job remote, hybrid, or on-site?expand_more

Aramark has listed this Marketing Manager role as on-site.

How much experience is required for this Marketing Manager role?expand_more

Marketing Manager at Aramark typically requires 5+ years of relevant experience at the senior level.

What skills do you need for the Marketing Manager role at Aramark?expand_more

Key skills for Marketing Manager at Aramark include Marketing; Communications; Public Relations; Community Engagement; Social Media; Storytelling; Editing; and Writing.

What education is required for Marketing Manager at Aramark?expand_more

Educational requirements for this role: Bachelor's degree in Marketing, Communications, Public Relations, or related field (or equivalent experience).

What category does the Marketing Manager role belong to?expand_more

Marketing Manager at Aramark is part of the pr, advertising & marketing job category on Recrutus.