
location_on178, South Barbara Way, Anaheim, Orange County, California, 92806, United States
The Marketing Analyst serves as a critical bridge between raw data and strategic decision-making. This position is dedicated to measuring performance, generating insights, and optimizing return on investment across all digital marketing channels. By interpreting complex datasets from SEO, paid advertising, email campaigns, and CRM platforms, the role ensures that marketing efforts are data-driven and aligned with growth objectives.
You will spend your time collecting and analyzing data to identify trends, performance gaps, and opportunities for expansion. A significant portion of your day involves developing and maintaining dashboards and recurring performance reports that track key metrics such as traffic, conversion rates, CTR, and engagement. You will collaborate closely with Digital Marketing Specialists, Marketing Managers, and Development teams to refine campaigns and enhance website marketing performance. Your insights will directly support forecasting, goal setting, and campaign evaluations, translating quantitative findings into clear, actionable recommendations for leadership.
Work model: On-site
178, South Barbara Way, Anaheim, Orange County, California, 92806, United States
Anaheim, California
Skills: Seo, Digital Advertising, Attribution Modeling, Google Analytics, Google Search Console, Semrush, Ad Platforms, Data Visualization, Reporting Tools.
Education: Bachelor's degree in Marketing, Analytics, Business, Statistics, or related field required.
Experience with SEO, digital advertising, and attribution modeling.