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  1. Home
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  3. sales
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  5. Group & Event Sales Manager
Universal Orlando Resort logo

Group & Event Sales Manager

Not Disclosed•Full-TimeOn-site

location_on13599, Hansel Street, Lexington, Frisco, Collin County, Texas, 75035, United States

Apply Now

About Universal Kids Resort

Universal Kids Resort (UKR) is dedicated to creating immersive experiences that blend lodging, theme park access, and unique event offerings. Our mission is to drive business and financial objectives by delivering exceptional group sales, events, and team-building activities. We strive to provide a seamless experience for clients, ensuring that every group booking and convention meets the highest standards of quality and engagement.

About the Role

This position is designed to be the driving force behind our group and event sales strategy. You will serve as the primary liaison between UKR and prospective clients, responsible for developing and soliciting new business while nurturing relationships with former clients. The role focuses on selling group sales, events, tickets, and team-building activities to achieve specific sales volume and revenue targets.

In this role, you will partner closely with Revenue Operations and Operations teams to ensure that every negotiated contract and marketing plan translates into a successful client experience. A key component of your day-to-day involves driving hotel occupancy by creatively packaging room blocks with special events, park access, and meal options. You will act as a brand ambassador, conducting facility tours and promoting our integrated lodging and entertainment offerings to corporate planners, destination marketing organizations, and convention bureaus.

Your work will directly impact the resort's growth by securing new business through direct outreach, networking, and engagement with professional associations. You will manage the entire sales cycle—from lead generation and proposal creation to contract negotiation and execution—ensuring a smooth transition from sale to event delivery. By maintaining deep knowledge of our product offerings and industry trends, you will help shape sales initiatives that maximize occupancy and Average Daily Rate (ADR) while delivering value to our clients.

Work location

Work model: On-site

location_on

13599, Hansel Street, Lexington, Frisco, Collin County, Texas, 75035, United States

Frisco, Texas

Key Responsibilities

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Skills, education and keywords

Skills: Salesforce, Delphi, Amadeus, Horizon, Sap, Microsoft Office, Word, Excel, Powerpoint, Teams.

Education: Bachelor's degree in Business, Sales, Hospitality or related field is required..

Frequently asked questions about Group & Event Sales Manager at Universal Orlando Resort

What does a Group & Event Sales Manager at Universal Orlando Resort do?expand_more
Day-to-day, the Group & Event Sales Manager at Universal Orlando Resort will develop and negotiate group bookings through direct outreach and networking; drive hotel occupancy by packaging room blocks with events and park access; prepare custom sales proposals and negotiate service contracts for prospective clients; and manage the full sales cycle using salesforce for lead generation and tracking.
What are the requirements for this Group & Event Sales Manager role?expand_more
Universal Orlando Resort is looking for candidates who meet the following requirements: Bachelor's degree in Business, Sales, Hospitality or related field; 3+ years of experience in hospitality sales; Proficient in Microsoft Office (Word, Excel, PowerPoint, Teams, Outlook); Experience with Salesforce, Delphi/Amadeus, or Horizon/SAP POS/ticketing systems (desirable); and Knowledge of Frisco, Dallas, and surrounding areas hospitality and/or event industry (preferred).
Where is the Group & Event Sales Manager role at Universal Orlando Resort located?expand_more
Group & Event Sales Manager at Universal Orlando Resort is based in 13599, Hansel Street, Lexington, Frisco, Collin County, Texas, 75035, United States. This is a on-site role.
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check_circle
Develop and negotiate group bookings through direct outreach and networking
  • check_circleDrive hotel occupancy by packaging room blocks with events and park access
  • check_circlePrepare custom sales proposals and negotiate service contracts for prospective clients
  • check_circleManage the full sales cycle using Salesforce for lead generation and tracking
  • check_circleCreate and distribute reports to communicate sales data and insights
  • check_circleConduct facility tours to promote Universal Kids Resort services to customers
  • check_circleMaintain up-to-date knowledge of resort products, policies, and industry trends
  • Requirements

    • verifiedBachelor's degree in Business, Sales, Hospitality or related field
    • verified3+ years of experience in hospitality sales
    • verifiedProficient in Microsoft Office (Word, Excel, PowerPoint, Teams, Outlook)
    • verifiedExperience with Salesforce, Delphi/Amadeus, or Horizon/SAP POS/ticketing systems (desirable)
    • verifiedKnowledge of Frisco, Dallas, and surrounding areas hospitality and/or event industry (preferred)

    Nice to Have

    Technical acumen to effectively navigate point-of-sale and CRM systems including Salesforce, Delphi/Amadeus (Space Management/BEO), and Horizon/SAP POS/ticketing system. Knowledge and experience working in Frisco, Dallas, and surrounding areas hospitality and/or event industry. Experience with group sales and/or Frisco market.

    Universal Orlando Resort logo
    Company

    Universal Orlando Resort

    Industry

    sales

    View company profilearrow_forwardlanguageWebsite
    Quick Overview

    Experience

    3+ yrs (Mid Level)

    Education

    Bachelor's degree in Business, Sales, Hospitality or related field is required.

    Job Type

    Full-Time

    Skills Required

    SalesforceDelphiAmadeusHorizonSapMicrosoft Office
    arrow_forward
    Is this Group & Event Sales Manager job remote, hybrid, or on-site?expand_more
    Universal Orlando Resort has listed this Group & Event Sales Manager role as on-site.
    How much experience is required for this Group & Event Sales Manager role?expand_more
    Group & Event Sales Manager at Universal Orlando Resort typically requires 3+ years of relevant experience at the mid level level.
    What skills do you need for the Group & Event Sales Manager role at Universal Orlando Resort?expand_more
    Key skills for Group & Event Sales Manager at Universal Orlando Resort include Salesforce; Delphi; Amadeus; Horizon; Sap; Microsoft Office; Word; and Excel.
    What education is required for Group & Event Sales Manager at Universal Orlando Resort?expand_more
    Educational requirements for this role: Bachelor's degree in Business, Sales, Hospitality or related field is required..
    What category does the Group & Event Sales Manager role belong to?expand_more
    Group & Event Sales Manager at Universal Orlando Resort is part of the sales job category on Recrutus.
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