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  1. Home
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  5. Director, Strategic Planning
Synchrony logo

Director, Strategic Planning

Not Disclosed•Full-TimeOn-site

location_onAram Avenue, Greystone, West Goshen Township, Chester County, Pennsylvania, 19381, United States

Apply Now

About the Role

The Director, Strategic Planning serves as the strategic linchpin across Account, Medical, and Creative teams, establishing and leading brand strategy for transformative therapies. This role is responsible for building the strategic foundation for our work, shaping brand narratives, and translating complex science into clear, compelling platforms that help clients bring life-changing treatments to market.

By bridging medical insight with creative ambition, the Director ensures that our work influences real-world decision-making and drives tangible impact. You will act as a trusted strategic advisor, guiding positioning and messaging from early product lifecycle stages through launch and ongoing management. The position requires a seamless ability to move between big-picture thinking and hands-on execution, crafting differentiated narratives that resonate with HCPs, patients, and consumers.

Team Culture & Values

We foster a positive, collaborative work culture where sound judgment and professionalism are paramount. As a leader, you will set clear priorities, resolve conflict constructively, and celebrate shared success. The role demands a diplomatic approach to negotiation and conflict resolution, ensuring clear communication between internal teams and clients to support effective account management. We value integrity, accountability, and the proactive identification of opportunities for brand growth and differentiation.

Work location

Work model: On-site

location_on

Aram Avenue, Greystone, West Goshen Township, Chester County, Pennsylvania, 19381, United States

West Goshen Township, Pennsylvania

Key Responsibilities

  • check_circleLead strategic planning and brand positioning for assigned client accounts
  • check_circleDevelop brand strategies across the product lifecycle from early positioning to launch

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Frequently asked questions about Director, Strategic Planning at Synchrony

What does a Director, Strategic Planning at Synchrony do?expand_more
In this Director, Strategic Planning at Synchrony role, you will lead strategic planning and brand positioning for assigned client accounts; develop brand strategies across the product lifecycle from early positioning to launch; translate scientific insights into actionable brand platforms and campaign strategies; and collaborate with account, creative, and medical teams to ensure strategic alignment.
Where is the Director, Strategic Planning role at Synchrony located?expand_more
Director, Strategic Planning at Synchrony is based in Aram Avenue, Greystone, West Goshen Township, Chester County, Pennsylvania, 19381, United States. This is a on-site role.
Is this Director, Strategic Planning job remote, hybrid, or on-site?expand_more
Synchrony has listed this Director, Strategic Planning role as on-site.
How much experience is required for this Director, Strategic Planning role?expand_more
Candidates for Director, Strategic Planning at Synchrony should have executive.
What skills do you need for the Director, Strategic Planning role at Synchrony?
bookmark
  • check_circleTranslate scientific insights into actionable brand platforms and campaign strategies
  • check_circleCollaborate with Account, Creative, and Medical teams to ensure strategic alignment
  • check_circleCraft differentiated brand narratives that resonate with HCPs, patients, and consumers
  • check_circleDrive insight generation through market research and translate findings into strategies
  • check_circleDevelop and apply brand planning tools including positioning workshops and journey mapping
  • check_circleContribute to business development efforts including pitches and proposals
  • check_circleMentor and develop strategic talent as the function expands
  • check_circleEstablish and evolve best practices, frameworks, and processes for brand planning
  • Synchrony logo
    Company

    Synchrony

    Industry

    pr, advertising & marketing

    View company profilearrow_forwardlanguageWebsite
    Quick Overview

    Experience

    Executive

    Job Type

    Full-Time

    Skills Required

    Strategic Pharmaceutical MarketingPositioning WorkshopsJourney MappingSegmentationInsights MiningCompetitive AssessmentsMarket Research
    arrow_forward
    expand_more
    Key skills for Director, Strategic Planning at Synchrony include Strategic Pharmaceutical Marketing; Positioning Workshops; Journey Mapping; Segmentation; Insights Mining; Competitive Assessments; and Market Research.
    What category does the Director, Strategic Planning role belong to?expand_more
    Director, Strategic Planning at Synchrony is part of the pr, advertising & marketing job category on Recrutus.
    Recrutus

    Curating the world's most innovative career opportunities. We bridge the gap between visionary talent and industry-leading companies.

    Search roles by city, category, skill, or job type — explore verified US employers, salary benchmarks, and remote-friendly teams hiring nationwide.

    publiclanguageshare
    Job seekers
    Browse jobsCompanies hiringRemote jobsJobs by locationJobs by cityJobs by categoryJobs by skillCareer guidesCareer blogSalary insights
    Job types
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    Top states
    Jobs in TexasJobs in CaliforniaJobs in New YorkJobs in FloridaJobs in North CarolinaJobs in VirginiaAll states →
    Top categories
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    Popular skills
    CDL A jobsExcel jobsEnglish jobsMicrosoft Office jobs
    Featured employers
    Company
    About usFAQContactPrivacy policy

    Recrutus helps candidates discover roles that match their skills and helps teams reach qualified applicants faster. Browse by metro, discipline, or work style — from internships to senior leadership.

    © 2026 Recrutus. All rights reserved.
    Terms of serviceCookie policyAcceptable useDMCA policyEmployer termsCandidate terms
    US privacy notice
    Accessibility