
location_onOn-site
The Brand Marketing Manager will help shape how Banana Republic shows up in the cultural conversation — driving brand heat, relevance, and storytelling across campaigns and special projects.
This role sits at the intersection of marketing, storytelling, and content strategy. It is responsible for translating cultural insight into ideas, and ideas into content, activations, and storytelling that travel across channels. The ideal candidate is deeply plugged into culture, has strong editorial instincts, and operates as both a thinker and a doer, able to develop ideas and execute them in partnership with internal teams and external collaborators.
You will concept, pitch, and help produce content and experiences that connect brand, product, and culture—from campaign storytelling to archive-driven narratives to highly engaging, shoppable moments. You will work cross-functionally to ensure ideas are not only compelling but effectively brought to life across platforms.
Work model: On-site
On-site
Experience in editorial, publishing, platforms or media environments