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  1. Home
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  5. Senior Vice President, Head of SAP Concur Product Marketing
SAP logo

Senior Vice President, Head of SAP Concur Product Marketing

Not Disclosed•Full-TimeOn-site

location_onInnovation Academy, 125, Milton Avenue, Alpharetta, Fulton County, Georgia, 30009, United States

Apply Now

About SAP

We help the world run better. At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging—but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong.

SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development.

About the Role

Within SAP, the SAP Concur Product Marketing team defines how we capture the Travel & Expense market. We sit at the intersection of product innovation, customer value, commercial growth, and market influence.

The Senior Vice President, Head of SAP Concur Product Marketing is a thought leader and evangelist for travel and expense, shaping the portfolio narrative through customer insight, competitive intelligence, market trends, and industry expertise. This leader drives the overall positioning and value proposition for the Concur portfolio while influencing product direction, expansion opportunities, customer engagement strategies, and market perception. The role works across SAP's Finance & Spend Management organization and the broader SAP community to align market realities, product innovation, commercial priorities, and go-to-market execution in support of SAP's growth ambitions.

Success in this role requires the ability to lead in a matrixed environment, build alignment around strategic investment priorities, and ensure SAP Concur delivers differentiated value to customers across the full customer lifecycle. You will inspire and lead a team of product marketers focused on delivering audience-centric growth strategies in partnership with Product & Engineering, Global Marketing, and Customer Success.

Our Culture and Values

We win with inclusion. SAP's culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone—regardless of background—feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

Application and Hiring Process

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to the Recruiting Operations Team at Careers@sap.com.

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process. Please note that any violation of these guidelines may result in disqualification from the hiring process.

SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted annual combined range for this position is $370,400 USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process.

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Frequently asked questions about Senior Vice President, Head of SAP Concur Product Marketing at SAP

What does a Senior Vice President, Head of SAP Concur Product Marketing at SAP do?expand_more
In this Senior Vice President, Head of SAP Concur Product Marketing at SAP role, you will define market opportunity, tam, and strategic growth priorities across customer segments and geographies; own global value proposition, positioning, and messaging for the concur portfolio; lead portfolio-level communications for product launches, innovation announcements, and retirements; and partner with global marketing to activate campaigns and customer engagement programs.
What are the requirements for this Senior Vice President, Head of SAP Concur Product Marketing role?expand_more
SAP is looking for candidates who meet the following requirements: 10 years of experience in enterprise software product marketing, marketing or go-to-market leadership; Proven executive leadership experience within B2B SaaS organizations; and Experience engaging with analysts, media, partners, and C-level audiences.
Where is the Senior Vice President, Head of SAP Concur Product Marketing role at SAP located?expand_more
Senior Vice President, Head of SAP Concur Product Marketing at SAP is based in Innovation Academy, 125, Milton Avenue, Alpharetta, Fulton County, Georgia, 30009, United States. This is a on-site role.
Is this Senior Vice President, Head of SAP Concur Product Marketing job remote, hybrid, or on-site?expand_more
Recrutus

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Search roles by city, category, skill, or job type — explore verified US employers, salary benchmarks, and remote-friendly teams hiring nationwide.

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Work location

Work model: On-site

location_on

Innovation Academy, 125, Milton Avenue, Alpharetta, Fulton County, Georgia, 30009, United States

Alpharetta, Georgia

Key Responsibilities

  • check_circleDefine market opportunity, TAM, and strategic growth priorities across customer segments and geographies
  • check_circleOwn global value proposition, positioning, and messaging for the Concur portfolio
  • check_circleLead portfolio-level communications for product launches, innovation announcements, and retirements
  • check_circlePartner with Global Marketing to activate campaigns and customer engagement programs
  • check_circleServe as primary spokesperson for analyst relations, PR collaboration, and external influencer engagement
  • check_circleInfluence future portfolio direction through market insight and commercial performance analysis
  • check_circlePartner with Product and Engineering leadership to align roadmap priorities with market demand
  • check_circleShape packaging, monetization, pricing, and partner-led growth strategies
  • check_circleLead a global team of product marketers and foster a customer-first culture
  • check_circleDevelop and mentor talent while building organizational capabilities for future growth

Requirements

  • verified10 years of experience in enterprise software product marketing, marketing or go-to-market leadership
  • verifiedProven executive leadership experience within B2B SaaS organizations
  • verifiedExperience engaging with analysts, media, partners, and C-level audiences

Nice to Have

Understanding of procurement, finance, or broader spend management ecosystems. Familiarity with both Enterprise and Midmarket customer segments. Experience defining both direct and partner-led growth strategies in global enterprise environments.

Benefits & Perks

check_circleFlexible working models and focus on health and well-beingcheck_circleSAP Employee Referral Program for permanent roles
SAP logo
Company

SAP

Industry

it

View company profilearrow_forwardlanguageWebsite
Quick Overview

Experience

10+ yrs (Executive)

Job Type

Full-Time

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SAP has listed this Senior Vice President, Head of SAP Concur Product Marketing role as on-site.
How much experience is required for this Senior Vice President, Head of SAP Concur Product Marketing role?expand_more
Senior Vice President, Head of SAP Concur Product Marketing at SAP typically requires 10+ years of relevant experience at the executive level.
What category does the Senior Vice President, Head of SAP Concur Product Marketing role belong to?expand_more
Senior Vice President, Head of SAP Concur Product Marketing at SAP is part of the it job category on Recrutus.
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Recrutus helps candidates discover roles that match their skills and helps teams reach qualified applicants faster. Browse by metro, discipline, or work style — from internships to senior leadership.

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