Marketing Associate
Not Disclosed•Full-TimeOn-site
location_on4, East 64th Street, Lenox Hill, Manhattan Community Board 8, Manhattan, New York County, New York, 10065, United States
Who We Are & What We Do
The WSJ Leadership Institute Marketing team is responsible for recruiting and retaining members of the world’s foremost influential business memberships. We equip global executives with the essential intelligence and tools they need to better lead their industries and grow their businesses. We provide highly specialized services, including world-class events, thought leadership moments, and peer-to-peer networking opportunities that build on the power of Dow Jones and The Wall Street Journal.
About the Role
The Marketing Associate will join an entrepreneurial team that supports the growth, engagement, and retention of multiple C-level communities within The WSJ Leadership Institute. In this role, you’ll help create, run, and manage successful and exclusive membership groups that convene the world’s leading C-Suite executives, politicians, industry experts, and vertical business communities. You will serve as the key marketing partner to the Marketing Manager and Director, acting as a white-glove point of contact for members to optimize their experience. This position offers a dynamic day-to-day involving multi-channel campaign execution, data-driven analysis, and on-site support at key annual events.
Equal Opportunity & Accommodation
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, or any other protected characteristic under applicable law. We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation due to a disability, please email talentresourceteam@dowjones.com with "Reasonable Accommodation" in the subject line.
Work location
Work model: On-site
4, East 64th Street, Lenox Hill, Manhattan Community Board 8, Manhattan, New York County, New York, 10065, United States
New York, New York
Key Responsibilities
- check_circleIdentify and manage relationships with key partners including associations and media organizations
- check_circleDevelop dashboards and reports to summarize campaign performance against KPIs and metrics
- check_circleExecute multi-channel campaign plans to drive membership acquisition, engagement, and retention
- check_circleCollaborate with Product and Brand teams to develop creative assets and marketing materials
- check_circleAnalyze in-cycle campaigns to identify successful tactics and optimize future performance
- check_circleUpdate marketing websites to ensure accurate propositions and event details are displayed
- check_circleHandle purchase orders and invoices related to marketing campaigns and vendor management
- check_circleMeasure campaign costs and efficiencies to drive ROI and improve overall performance
- check_circleProvide on-site support at key annual events to ensure member satisfaction
- check_circleServe as a primary point of contact for members to optimize experience and manage inquiries
Requirements
- verified0-2 years marketing experience
- verifiedBachelor's degree or equivalent experience
- verifiedExperience with CVENT, WordPress, Salesforce, Tableau, Asana, and Google Drive
Nice to Have
Experience in B2B, publishing, events, media, or agency equivalent; understanding of subscription/membership models with experience in direct marketing; desire to focus on automation and efficiency through AI systems.
Similar Job Opportunities
Skills, education and keywords
Skills: Cvent, Wordpress, Salesforce, Tableau, Asana, Google Drive, Ai Systems.
Education: Bachelor's degree or equivalent experience.
Frequently asked questions about Marketing Associate at Dow Jones
What does a Marketing Associate at Dow Jones do?expand_more
A Marketing Associate at Dow Jones is responsible for the following: Identify and manage relationships with key partners including associations and media organizations; Develop dashboards and reports to summarize campaign performance against KPIs and metrics; Execute multi-channel campaign plans to drive membership acquisition, engagement, and retention; and Collaborate with Product and Brand teams to develop creative assets and marketing materials.
What are the requirements for this Marketing Associate role?expand_more
To qualify for the Marketing Associate at Dow Jones position, applicants should have: 0-2 years marketing experience; Bachelor's degree or equivalent experience; and Experience with CVENT, WordPress, Salesforce, Tableau, Asana, and Google Drive.
Where is the Marketing Associate role at Dow Jones located?expand_more
Marketing Associate at Dow Jones is based in 4, East 64th Street, Lenox Hill, Manhattan Community Board 8, Manhattan, New York County, New York, 10065, United States. This is a on-site role.
Is this Marketing Associate job remote, hybrid, or on-site?expand_more
Dow Jones has listed this Marketing Associate role as on-site.
How much experience is required for this Marketing Associate role?expand_more
Marketing Associate at Dow Jones typically requires 0–2 years of relevant experience at the entry level level.
What skills do you need for the Marketing Associate role at Dow Jones?expand_more
Key skills for Marketing Associate at Dow Jones include Cvent; Wordpress; Salesforce; Tableau; Asana; Google Drive; and Ai Systems.
What education is required for Marketing Associate at Dow Jones?expand_more
Educational requirements for this role: Bachelor's degree or equivalent experience.
What category does the Marketing Associate role belong to?expand_more
Marketing Associate at Dow Jones is part of the pr, advertising & marketing job category on Recrutus.
About Dow Jones
Dow Jones operates as a global provider of news and business information within the Online Media industry, based in New York, NY. The organization delivers content to consumers and organizations worldwide through print, digital, mobile, and live event formats. With over 130 years of history, the company maintains one of the largest news-gathering operations globally, ensuring consistent delivery of high-quality information.
The portfolio includes a diverse range of leading publications and products. Key assets include the Wall Street Journal, recognized as America's largest newspaper by paid circulation, alongside Barron's, MarketWatch, and Investor's Business Daily. The company also offers specialized services such as Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS, and Chemical Market Analytics. These resources support financial professionals, business leaders, and the general public with timely data and analysis.
Dow Jones continues to serve a vast international audience by combining traditional journalism with modern digital platforms. The organization's long-standing commitment to factual reporting and comprehensive market coverage remains central to its operations across multiple sectors.
Browse more roles: All Dow Jones jobs, pr, advertising & marketing jobs on Recrutus.