Lead Marketing Strategist (Wealth and Commercial)
Not Disclosed•Full-TimeOn-site
location_on418, Winchester Street, Murray, Salt Lake County, Utah, 84107, United States
Consistently ranking among American Banker magazine's "Best Banks to Work For" for over a decade, Zions Bancorporation is a "Collection of Great Banks" with local brand names and management teams in each of our major Western markets. Our success has come from the exceptional dedication, experience, and talent of our diverse employee base, and we are committed to being the premier employer of choice.
Our expanding marketing team is building something special—a dynamic, in-house Creative Studio and innovative Demand Center that will transform how we connect with customers. Under fresh leadership from our newly appointed CMO, we're reimagining what marketing can be while supporting a bank known for its experienced bankers, exceptional service, and local leadership deeply rooted in the communities we serve. This isn't just another financial marketing role — it's your chance to shape a creative vision with real impact.
We're seeking a talented Lead Marketing Strategist for our go-to-market Wealth and Commercial segments. This role is ideal for a strategic leader with deep experience in segment marketing, customer insights, and cross-functional execution. You'll be responsible for crafting and driving marketing strategies that resonate with Wealth and Commercial owners, fuel growth, and differentiate our brand in a competitive landscape.
With benefits starting on day one, 12 bank holidays, profit sharing, and company-matched 401(k) contributions, Zions is committed to career growth and advancement. At Zions, the possibilities are endless. If you're ready to create work that actually matters, we're ready to review your application.
This is an in-office position (5 days) located in Phoenix, AZ; San Francisco/San Diego, CA; Denver, CO; New York, NY; Houston, TX; or Midvale/Salt Lake City, UT.
We consider qualified applicants regardless of background.
Work location
Work model: On-site
418, Winchester Street, Murray, Salt Lake County, Utah, 84107, United States
Murray, Utah
Key Responsibilities
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Skills, education and keywords
Skills: Marketing Automation Tools, CRM Platforms, Data Visualization, Agile Marketing, Product Marketing.
Education: Bachelor's degree in Marketing, Business, or related field required; MBA preferred.
Frequently asked questions about Lead Marketing Strategist (Wealth and Commercial) at Zions Bancorporation
What does a Lead Marketing Strategist (Wealth and Commercial) at Zions Bancorporation do?expand_more
A Lead Marketing Strategist (Wealth and Commercial) at Zions Bancorporation is responsible for the following: Own and evolve marketing strategy for Wealth and Commercial segments; Lead end-to-end go-to-market planning for new product launches and campaigns; Translate customer needs into actionable insights for messaging and positioning; and Act as strategic marketing lead to ensure alignment across internal teams.
What are the requirements for this Lead Marketing Strategist (Wealth and Commercial) role?expand_more
Zions Bancorporation is looking for candidates who meet the following requirements: Bachelor's degree in Marketing, Business, or related field; MBA preferred; 8+ years of experience in B2B or B2C marketing; Expert knowledge of internet/intranet websites, website design and web technologies; Proficiency with analytical tools; and Experience with CRM platforms, marketing automation tools, and data visualization preferred.
Where is the Lead Marketing Strategist (Wealth and Commercial) role at Zions Bancorporation located?expand_more
Lead Marketing Strategist (Wealth and Commercial) at Zions Bancorporation is based in 418, Winchester Street, Murray, Salt Lake County, Utah, 84107, United States. This is a on-site role.