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  1. Home
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  3. pr, advertising & marketing
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  5. Director, Commercial Lead
athenahealth logo

Director, Commercial Lead

Not Disclosed•Full-TimeHybrid

location_on222, Perch Lane, Gregg Township, Centre County, Pennsylvania, 16875, United States

Apply Now

Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.

About the Team

epocrates, Inc., an athenahealth company, is recognized for developing the #1 medical application among U.S. physicians for clinical content, practice tools, and health industry engagement at the point of care. epocrates has established a loyal network of more than one million health care professionals, including 50 percent of U.S. physicians, who routinely use its intuitive solutions to help streamline workflow and improve patient care.

About the Role

This role is designed for an experienced commercial leader with a strong executive presence, deep pharmaceutical media expertise, and a proven ability to lead complex client and agency relationships. Beyond managing a book of business, you will serve as a strategic commercial leader responsible for driving long-term account growth, strengthening executive-level partnerships, and helping advance epocrates' broader commercial and agency strategy.

You will play a critical role in developing integrated, forward-thinking media strategies that span endemic digital advertising, sponsorships, programmatic activation, custom solutions, audience intelligence, and emerging AI-enabled engagement capabilities. Operating at both a strategic and executional level, you will influence annual planning discussions, identify growth opportunities across portfolios, and elevate epocrates' position within the healthcare media ecosystem. You will partner cross-functionally with Sales Leadership, Agency & Business Development, and Commercial Growth & Strategy to drive strong client outcomes and support long-term commercial growth.

Our Culture & Values

Our vision is to stand for simplicity in an industry that becomes more complex by the day. We offer IT solutions and expert services that eliminate the daily hurdles preventing healthcare providers from focusing entirely on their patients.

Our talented employees, or 'athenistas,' spark the innovation and passion needed to accomplish our vision. We are a diverse group of dreamers and do-ers with unique knowledge, expertise, backgrounds, and perspectives. We unite as mission-driven problem-solvers with a deep desire to achieve our vision and make our time here count. Our award-winning culture is built around shared values of inclusiveness, accountability, and support.

We prioritize diversity, equity, and inclusion in every aspect of our business, from attracting and sustaining a diverse workforce to maintaining an inclusive environment for athenistas, our partners, customers, and the communities where we work and serve. Our vision of accessible, high-quality, and sustainable healthcare for all requires addressing the inequities that stand in the way.

Work-Life Balance & Benefits

Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces. We encourage a better work-life balance with flexibility; while in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.

In addition to traditional benefits, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. We provide a culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.

Equal Opportunity

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Skills, education and keywords

Skills: Pharmaceutical Advertising, Healthcare Media, HCP Engagement, Agency Partnerships, Digital Media Sales, Endemic Healthcare Media, Clinical Workflow-Driven Marketing Strategies, Programmatic Activation, Audience Targeting, Data-Driven Optimization.

Education: Bachelor's degree or equivalent professional experience.

Frequently asked questions about Director, Commercial Lead at athenahealth

What does a Director, Commercial Lead at athenahealth do?expand_more
A Director, Commercial Lead at athenahealth is responsible for the following: Own and grow a portfolio of pharmaceutical and healthcare accounts to drive revenue growth and retention; Serve as a senior commercial lead building executive-level engagement across planning and procurement teams; Lead strategic client discussions around HCP engagement, media, sponsorships, and AI-enabled opportunities; and Lead complex sales cycles from opportunity development through negotiation and long-term account growth.
What are the requirements for this Director, Commercial Lead role?expand_more
athenahealth is looking for candidates who meet the following requirements: Bachelor's degree or equivalent professional experience; 10+ years of experience in pharmaceutical advertising, healthcare media, HCP engagement, agency partnerships, digital media sales, or related commercial leadership roles; Strong endemic healthcare media expertise; Experience working with major pharmaceutical marketing and media agencies; and Experience leveraging AI-enabled tools and engagement strategies.
Where is the Director, Commercial Lead role at athenahealth located?
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Work location

Work model: Hybrid

location_on

222, Perch Lane, Gregg Township, Centre County, Pennsylvania, 16875, United States

Gregg Township, Pennsylvania

Key Responsibilities

  • check_circleOwn and grow a portfolio of pharmaceutical and healthcare accounts to drive revenue growth and retention
  • check_circleServe as a senior commercial lead building executive-level engagement across planning and procurement teams
  • check_circleLead strategic client discussions around HCP engagement, media, sponsorships, and AI-enabled opportunities
  • check_circleLead complex sales cycles from opportunity development through negotiation and long-term account growth
  • check_circleIdentify and advance new business opportunities across assigned accounts and strategic partnerships
  • check_circleOperate as a strategic advisor to clients and a market-facing representative of epocrates
  • check_circleDevelop integrated commercial solutions aligning client objectives with epocrates direct and programmatic offerings

Requirements

  • verifiedBachelor's degree or equivalent professional experience
  • verified10+ years of experience in pharmaceutical advertising, healthcare media, HCP engagement, agency partnerships, digital media sales, or related commercial leadership roles
  • verifiedStrong endemic healthcare media expertise
  • verifiedExperience working with major pharmaceutical marketing and media agencies
  • verifiedExperience leveraging AI-enabled tools and engagement strategies

Nice to Have

Experience working with major pharmaceutical marketing and media agencies, including organizations such as CMI Media Group, Omnicom Group, and IPG. Existing relationships across pharmaceutical manufacturers and Northeast-based healthcare agency ecosystems.

Benefits & Perks

check_circleHealth and financial benefitscheck_circleCommuter supportcheck_circleEmployee assistance programscheck_circleTuition assistancecheck_circleEmployee resource groupscheck_circleCollaborative workspacescheck_circleAnnual discretionary bonus plancheck_circleVariable compensation plancheck_circleEquity plans
athenahealth logo
Company

athenahealth

Industry

pr, advertising & marketing

View company profilearrow_forwardlanguageWebsite
Quick Overview

Experience

10+ yrs (Executive)

Education

Bachelor's degree or equivalent professional experience

Job Type

Full-Time

Skills Required

Pharmaceutical AdvertisingHealthcare MediaHCP EngagementAgency PartnershipsDigital Media SalesEndemic Healthcare Media
arrow_forward
expand_more
Director, Commercial Lead at athenahealth is based in 222, Perch Lane, Gregg Township, Centre County, Pennsylvania, 16875, United States. This is a hybrid role.
Is this Director, Commercial Lead job remote, hybrid, or on-site?expand_more
athenahealth has listed this Director, Commercial Lead role as hybrid.
How much experience is required for this Director, Commercial Lead role?expand_more
Director, Commercial Lead at athenahealth typically requires 10+ years of relevant experience at the executive level.
What skills do you need for the Director, Commercial Lead role at athenahealth?expand_more
Key skills for Director, Commercial Lead at athenahealth include Pharmaceutical Advertising; Healthcare Media; HCP Engagement; Agency Partnerships; Digital Media Sales; Endemic Healthcare Media; Clinical Workflow-Driven Marketing Strategies; and Programmatic Activation.
What education is required for Director, Commercial Lead at athenahealth?expand_more
Educational requirements for this role: Bachelor's degree or equivalent professional experience.
What category does the Director, Commercial Lead role belong to?expand_more
Director, Commercial Lead at athenahealth is part of the pr, advertising & marketing job category on Recrutus.
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About usFAQContactPrivacy policyUS privacy noticeAccessibility

Recrutus helps candidates discover roles that match their skills and helps teams reach qualified applicants faster. Browse by metro, discipline, or work style — from internships to senior leadership.

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Clinical Workflow-Driven Marketing Strategies
Programmatic Activation
Audience Targeting
Data-Driven Optimization