Digital Marketing Specialist
Not Disclosed•Full-TimeOn-site
location_onChippewa Candy Shop, 322, North Bridge Street, Chippewa Falls, Chippewa County, Wisconsin, 54729, United States
About the Role
The Digital Marketing Specialist is a detail-oriented and organized marketer dedicated to the hands-on execution of marketing initiatives across online marketplaces and email programs. This role exists to ensure the seamless maintenance and optimization of our e-commerce presence, bridging the gap between strategic planning and daily operational excellence.
In this position, you will partner with the Senior Digital Marketing Manager to drive performance tracking and campaign coordination. Your day-to-day involves managing assigned marketplaces, from monitoring account metrics and optimizing listings to addressing customer feedback and resolving violations. You will also enhance Private Label Brand content by refining written materials, product imagery, and video assets while identifying new opportunities for growth.
On the email front, you will manage the full lifecycle of campaign deployment, including pre-loads, segmentation, scheduling, and quality assurance. The role requires a proactive approach to staying abreast of marketplace policies and industry trends, recommending and implementing improvements to keep our programs efficient and effective. You will also maintain strong relationships with outside vendors and adapt quickly to business changes to uphold high-quality work standards and meet tight deadlines.
Work location
Work model: On-site
Chippewa Candy Shop, 322, North Bridge Street, Chippewa Falls, Chippewa County, Wisconsin, 54729, United States
Chippewa Falls, Wisconsin
Key Responsibilities
- check_circleManage day-to-day responsibilities for assigned marketplaces including monitoring metrics and daily reporting
- check_circleResearch and launch relevant campaigns such as Content Creator programs and paid advertising
Similar Job Opportunities
Skills, education and keywords
Skills: Canva, Adobe Express, Adobe Photoshop, Microsoft Office, Excel, Teams, Outlook.
Education: Bachelor's Degree in marketing or related field required.
Frequently asked questions about Digital Marketing Specialist at Mason Technologies Inc.
What does a Digital Marketing Specialist at Mason Technologies Inc. do?expand_more
Day-to-day, the Digital Marketing Specialist at Mason Technologies Inc. will manage day-to-day responsibilities for assigned marketplaces including monitoring metrics and daily reporting; research and launch relevant campaigns such as content creator programs and paid advertising; manage email campaign preparation including audience segmentation and change management; and maintain relationships with outside vendors and direct marketplace contacts.
What are the requirements for this Digital Marketing Specialist role?expand_more
To qualify for the Digital Marketing Specialist at Mason Technologies Inc. position, applicants should have: Bachelor's Degree in marketing or related field; 1-3 years of progressively responsible marketing experience; Experience working with Canva, Adobe Express, and Adobe Photoshop; and Proficiency in Microsoft Office suite (Excel, Teams, Outlook).
Where is the Digital Marketing Specialist role at Mason Technologies Inc. located?expand_more
Digital Marketing Specialist at Mason Technologies Inc. is based in Chippewa Candy Shop, 322, North Bridge Street, Chippewa Falls, Chippewa County, Wisconsin, 54729, United States. This is a on-site role.