Digital Advertising Strategist (Mandarin)

About Pattern

Pattern accelerates brands on global ecommerce marketplaces by leveraging proprietary technology and AI. Utilizing more than 66 trillion data points, sophisticated machine learning, and AI models, Pattern optimizes and automates all levers of ecommerce growth for global brands, including advertising, content management, logistics, pricing, forecasting, and customer service. Hundreds of global brands depend on Pattern’s platform every day to drive profitable revenue growth across 60+ marketplaces, including Amazon, Walmart, Target, eBay, Tmall, TikTok Shop, JD, and Mercado Libre.

Named one of the fastest-growing tech companies headquartered in North America by Deloitte and one of the best-led companies by Inc., Pattern places employee experience at the center of its business model. We have been recognized as one of Newsweek’s Global Most Loved Workplaces®.

About the Role

We are seeking a Digital Advertising Strategist (Mandarin) to help transform our digital advertising team into a data-driven performance machine. This role is designed for someone with extremely high standards who is efficient, organized, and not afraid to roll up their sleeves. You will partner with product and design to evolve how advertising is handled end-to-end, ensuring our team members are proactive and persistent in turning data into profitable insights for our customers and partners.

As a member of this team, you will work alongside Associate Directors and Ad Strategists, supervised by the Director of Digital Advertising, and mentored by the VP of Advertising. The team is data-driven and results-oriented, encouraging ideas and input from all members to implement actionable solutions.

Day in the Life

Your day will involve managing and delegating the creation of PPC and display campaigns across major platforms like Amazon, Walmart, Google, and Facebook. You will perform market research to build tailored, full-funnel strategies for clients and nurture partner relationships by meeting regularly to review performance, negotiate budgets, and discuss strategy. You will also research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity, while collaborating with the brand management team to align advertising goals with internal ambitions.

Our Culture

We are looking for individuals who embody our core values:

• Game Changers: You look at problems with an open mind, share new ideas, and actively pursue improvements to Pattern’s processes and outcomes.
• Data Fanatics: You recognize problems, seek to understand them through data, draw unbiased conclusions, and track the effects of solutions.
• Partner Obsessed: You clearly explain project status, rely on constructive feedback, and prioritize the needs of your partners to deliver results that exceed expectations.
• Team of Doers: You uplift team members, take initiative to help in any circumstance, and hold yourself accountable to the team and partners.

Hiring Process

1. Initial phone interview with Pattern’s talent acquisition team.
2. Video interview with a hiring manager.
3. Onsite interview with a panel of department leaders.
4. Professional reference checks.
5. Executive review.
6. Offer.

To stand out, be prepared to discuss professional accomplishments with specific data to quantify examples, explain how you will add value to the team, and discuss any side projects related to data and analytics.

Equal Opportunity

Pattern provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.