Communications Specialist, Outpatient Rehab
Not Disclosed•Full-TimeOn-site
location_onLinden Food Market, 833, Linden Street, Central Bethlehem, Bethlehem, Northampton County, Pennsylvania, 18018, United States
About St. Luke's
St. Luke's is proud of the skills, experience, and compassion of its employees, who are our most valuable asset. Individually and together, our team is dedicated to satisfying the mission of our organization: an unwavering commitment to excellence as we care for the sick and injured, educate physicians, nurses, and other healthcare providers, and improve access to care in the communities we serve, regardless of a patient's ability to pay for healthcare.
About the Role
The Communications Specialist supports the Physician & Community Relations Manager and Marketing Team with the implementation of Physical Therapy @ St. Luke's social media strategies. This role involves engaging with online communities, delivering customer service support, executing tactics to increase brand presence and affinity on social media, and assisting with content creation.\n In this position, you will generate, edit, publish, and share daily content—including original text, images, video, or HTML—that builds meaningful connections and encourages community members to take action. You will set up and optimize company pages across platforms to increase visibility, write effective copy for various channels such as websites, Twitter, and Facebook, and maintain the Physical Therapy at St. Luke's website. Additionally, you will monitor Google and Yelp reviews, analyze patient survey data, manage email blasts, and coordinate photo shoots and promotional materials like flyers and brochures.
Application Instructions
To apply, please complete your application using your full legal name and current home address. Be sure to include employment history for the past seven (7) years, including your present employer. We encourage you to upload a current resume detailing all work history, education, and any applicable certifications or licenses. It is highly recommended that you create a profile at the conclusion of submitting your first application.
Equal Opportunity
St. Luke's University Health Network is an Equal Opportunity Employer.
Work location
Work model: On-site
Linden Food Market, 833, Linden Street, Central Bethlehem, Bethlehem, Northampton County, Pennsylvania, 18018, United States
Bethlehem, Pennsylvania
Key Responsibilities
- check_circleMaintain and update the Physical Therapy website and social media pages
- check_circleMonitor Google and Yelp reviews weekly and collect and analyze patient survey data
- check_circleSend monthly email blasts to patients and manage the raffle voucher database
- check_circleGenerate, edit, publish, and share daily social media content including text, images, and video
- check_circleConduct Google website analytics and research to increase website traffic
- check_circleSet up and optimize company pages on social platforms to increase visibility
- check_circleWrite effective copy for websites, Twitter, Facebook, and other channels
- check_circleSupervise photo shoots at facilities and create marketing materials like flyers and brochures
Requirements
- verifiedUndergraduate degree preferred with major in Marketing or Business Administration
- verifiedProficient with Excel and Word
- verifiedAccess database experience helpful
- verifiedProficient in organizing files, data entry, statistical analysis, and tracking deadlines
Nice to Have
Undergraduate degree with a major or significant course work in Marketing or Business Administration. Access database experience.
Similar Job Opportunities
Skills, education and keywords
Skills: Excel, Word, Access, HTML, Google Website Analytics, Twitter, Facebook, Instagram, Yelp.
Education: Undergraduate degree preferred with major in Marketing or Business Administration.
Frequently asked questions about Communications Specialist, Outpatient Rehab at St. Luke's University Health Network
What does a Communications Specialist, Outpatient Rehab at St. Luke's University Health Network do?expand_more
Day-to-day, the Communications Specialist, Outpatient Rehab at St. Luke's University Health Network will maintain and update the physical therapy website and social media pages; monitor google and yelp reviews weekly and collect and analyze patient survey data; send monthly email blasts to patients and manage the raffle voucher database; and generate, edit, publish, and share daily social media content including text, images, and video.
What are the requirements for this Communications Specialist, Outpatient Rehab role?expand_more
To qualify for the Communications Specialist, Outpatient Rehab at St. Luke's University Health Network position, applicants should have: Undergraduate degree preferred with major in Marketing or Business Administration; Proficient with Excel and Word; Access database experience helpful; and Proficient in organizing files, data entry, statistical analysis, and tracking deadlines.
Where is the Communications Specialist, Outpatient Rehab role at St. Luke's University Health Network located?expand_more
Communications Specialist, Outpatient Rehab at St. Luke's University Health Network is based in Linden Food Market, 833, Linden Street, Central Bethlehem, Bethlehem, Northampton County, Pennsylvania, 18018, United States. This is a on-site role.
Is this Communications Specialist, Outpatient Rehab job remote, hybrid, or on-site?expand_more
St. Luke's University Health Network has listed this Communications Specialist, Outpatient Rehab role as on-site.
How much experience is required for this Communications Specialist, Outpatient Rehab role?expand_more
Candidates for Communications Specialist, Outpatient Rehab at St. Luke's University Health Network should have mid level.
What skills do you need for the Communications Specialist, Outpatient Rehab role at St. Luke's University Health Network?expand_more
Key skills for Communications Specialist, Outpatient Rehab at St. Luke's University Health Network include Excel; Word; Access; HTML; Google Website Analytics; Twitter; Facebook; and Instagram.
What education is required for Communications Specialist, Outpatient Rehab at St. Luke's University Health Network?expand_more
Educational requirements for this role: Undergraduate degree preferred with major in Marketing or Business Administration.
What category does the Communications Specialist, Outpatient Rehab role belong to?expand_more
Communications Specialist, Outpatient Rehab at St. Luke's University Health Network is part of the admin job category on Recrutus.