
location_on1404, Ramona Drive, Newbury Park, Thousand Oaks, Ventura County, California, 91320, United States
At Amgen, if you feel like you're part of something bigger, it's because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do. Since 1980, we've helped pioneer the world of biotech in our fight against the world's toughest diseases. With our focus on four therapeutic areas – Oncology, Inflammation, General Medicine, and Rare Disease – we reach millions of patients each year.
Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity and obesity-related conditions. As a member of the Amgen team, you'll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller, happier lives.
Our award-winning culture is collaborative, innovative, and science-based. If you have a passion for challenges and the opportunities that lie within them, you'll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.
The Associate Director of Marketing AI and Innovation (GCCI) serves as a critical bridge between strategy and execution. This role is responsible for activating and scaling AI-enabled marketing capabilities across Amgen's brands, with a primary focus on operationalizing the Generative Engine Optimization (GEO) model and supporting enterprise AI partnerships. You will ensure that centrally developed capabilities and partnerships are effectively translated into brand-level execution, driving measurable impact on brand strategy and execution.
In this position, you will orchestrate cross-functional teams to embed AI-driven insights and new ways of working into day-to-day marketing activities. You will partner with Marketing, GCCI Media, GCCI WebOps, and BAI to ensure AI-driven insights are fully integrated into marketing execution, measurement, and optimization processes. Your work will define the future marketer experience, identify required capabilities, and drive their development and implementation.
Amgen does not have a specific application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position. In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Sponsorship for this role is not guaranteed.
As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed, and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease.
Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Skills: Seo, Analytics, Generative Engine Optimization, Geo, Omnichannel, Content Marketing, Performance Marketing.
Education: Doctorate degree with 3 years of Marketing experience; Master's degree with 5 years of Marketing experience; Bachelor's degree with 7 years of Marketing experience.
Work model: On-site
1404, Ramona Drive, Newbury Park, Thousand Oaks, Ventura County, California, 91320, United States
Thousand Oaks, California
Strong marketing and digital acumen, with experience in omnichannel, content, or performance marketing. Familiarity with SEO, analytics, or emerging AI-driven marketing approaches (e.g., GEO). Experience translating strategy into execution across multiple brands or markets. Proven ability to manage external partners and vendors to deliver business outcomes. Strong cross-functional collaboration skills within a matrixed organization. Experience in change management and driving adoption of new capabilities or ways of working. Ability to influence across levels and functions, including brand, media, analytics, and technology teams. Strong analytical mindset with ability to translate data into actionable insights. Excellent verbal and written communication skills. Track record of delivering complex initiatives that drive measurable business impact.
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