Sr. Manager. Brand & Packaging
Not Disclosed•Full-TimeHybrid
location_onHeritage Trail, Bentonville, Benton County, Arkansas, 72712, United States
MGA Entertainment is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world-class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA's portfolio spans a dynamic range of original and licensed brands, including fan-favorites like L.O.L. Surprise!, Little Tikes, Rainbow High, and Bratz.
MGA Living is the newest division of MGA Entertainment, expanding our 40+ year legacy of innovation into the baby, home, and outdoor living categories. Leveraging MGA's strengths in product development, marketing innovation, and global retail partnerships, MGA Living will deliver thoughtfully designed, high-quality lifestyle products for modern families. We are building a world-class, entrepreneurial team to launch and scale this business globally.
The Senior Brand & Packaging Manager will play a foundational leadership role in defining and executing the visual identity and packaging systems for MGA Living. This role blends strategic brand development, technical packaging execution, retail storytelling, marketing asset creation, and creative operations management.
Partnering closely with the VP, Brand & Product Development, you will help build new brands from the ground up. You will translate product and retail strategy into cohesive visual ecosystems that span packaging, in-store presentation, digital platforms, and marketing activations. This is a high-impact, senior-level role requiring both aesthetic excellence and technical precision, where you will own the journey of packaging development from initial concept through final production-ready files.
To apply, please submit your resume along with an online portfolio showcasing your brand and packaging work. The portfolio is a required component of the application.
MGA Entertainment is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
For information regarding your privacy rights as a California employee, please visit: mgae.com
Work model: Hybrid
Heritage Trail, Bentonville, Benton County, Arkansas, 72712, United States
Bentonville, Arkansas
Experience in consumer products, baby, home, or lifestyle categories. LA-based location.
Skills: Graphic Design, Brand Development, Packaging Design, Visual Storytelling, Typography, Layout, Color Management, Retail Presentations, Visual Merchandising, Digital Asset Management.
Education: Bachelor's degree in Graphic Design or related field.
