Social Media & Field Marketing Specialist
Not Disclosed•Full-TimeOn-site
location_on24th Street North, Central City, Birmingham, Jefferson County, Alabama, 35202, United States
About Us
MainStreet Family Care and KidsStreet Urgent Care are growing urgent care brands dedicated to making high-quality healthcare more accessible across the Southeast. We move quickly, care deeply about the communities we serve, and believe that strong local connections and authentic storytelling matter just as much as great healthcare.
About the Role
We are looking for a creative, organized, and highly motivated Social Media & Field Marketing Specialist to help bring both brands to life—both online and in the communities we serve. This position is a dynamic blend of content creation, social media strategy, and community engagement.
In this role, you will spend approximately 70% of your time on social media marketing and 30% on field marketing and events. One day you might be building a social campaign or managing paid ads, and the next you could be leading a grand opening or community event. If you enjoy variety, collaboration, and fast-paced environments where no two days look exactly the same, this could be a great fit.
Hiring Process
Interested candidates should submit their resume and a brief cover letter outlining their experience with social media and community engagement. Selected applicants will be contacted for an initial screening conversation, followed by a practical assessment of their content creation and strategy skills, and finally, a team interview to discuss cultural fit and vision.
Equal Opportunity Employer
MainStreet Family Care and KidsStreet Urgent Care are committed to creating a diverse and inclusive environment. We are an equal opportunity employer and consider qualified applicants regardless of race, color, religion, sex, national origin, age, disability, or veteran status.
Work location
Work model: On-site
24th Street North, Central City, Birmingham, Jefferson County, Alabama, 35202, United States
Birmingham, Alabama
Key Responsibilities
- check_circleDevelop and execute social media strategies and content calendars for both brands
- check_circleWrite engaging captions, ad copy, and platform content across Facebook, Instagram, and Nextdoor
- check_circleManage boosted posts and paid social campaigns
- check_circleMonitor engagement, comments, messages, and online reviews across platforms
- check_circleLead grand openings, school partnerships, sponsorships, and community events
- check_circleCoordinate event logistics, signage, swag, and marketing materials
- check_circleCapture photo and video content at events for social media and future campaigns
Requirements
- verified2+ years of experience in social media, digital marketing, or related marketing roles
- verifiedExperience managing social media for a business or brand
- verifiedWillingness to travel and work occasional nights/weekends during peak event seasons
Nice to Have
Experience with Meta Ads Manager or paid social advertising. Basic Canva or graphic editing experience. Experience in healthcare, retail, hospitality, or multi-location businesses. Familiarity with online reputation management and customer engagement.
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Frequently asked questions about Social Media & Field Marketing Specialist at MainStreet Family Care
What does a Social Media & Field Marketing Specialist at MainStreet Family Care do?expand_more
Day-to-day, the Social Media & Field Marketing Specialist at MainStreet Family Care will develop and execute social media strategies and content calendars for both brands; write engaging captions, ad copy, and platform content across facebook, instagram, and nextdoor; manage boosted posts and paid social campaigns; and monitor engagement, comments, messages, and online reviews across platforms.
What are the requirements for this Social Media & Field Marketing Specialist role?expand_more
To qualify for the Social Media & Field Marketing Specialist at MainStreet Family Care position, applicants should have: 2+ years of experience in social media, digital marketing, or related marketing roles; Experience managing social media for a business or brand; and Willingness to travel and work occasional nights/weekends during peak event seasons.
Where is the Social Media & Field Marketing Specialist role at MainStreet Family Care located?expand_more
Social Media & Field Marketing Specialist at MainStreet Family Care is based in 24th Street North, Central City, Birmingham, Jefferson County, Alabama, 35202, United States. This is a on-site role.
Is this Social Media & Field Marketing Specialist job remote, hybrid, or on-site?expand_more
MainStreet Family Care has listed this Social Media & Field Marketing Specialist role as on-site.
How much experience is required for this Social Media & Field Marketing Specialist role?expand_more
Social Media & Field Marketing Specialist at MainStreet Family Care typically requires 2+ years of relevant experience at the mid level level.
What skills do you need for the Social Media & Field Marketing Specialist role at MainStreet Family Care?expand_more
Key skills for Social Media & Field Marketing Specialist at MainStreet Family Care include Social Media Marketing; Digital Marketing; Meta Ads Manager; Paid Social Advertising; Canva; Graphic Editing; and Online Reputation Management.
What category does the Social Media & Field Marketing Specialist role belong to?expand_more
Social Media & Field Marketing Specialist at MainStreet Family Care is part of the pr, advertising & marketing job category on Recrutus.