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  1. Home
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  5. Senior Manager, Direct to Consumer
Conair LLC logo

Senior Manager, Direct to Consumer

Not Disclosed•Full-TimeHybrid

location_onTown Center Drive, Stamford Town Center, Stamford, Western Connecticut Planning Region, Connecticut, 06902, United States

Apply Now

About the Team

Conair is a leading international designer, manufacturer, and marketer of branded personal care and small kitchen appliances, cookware, hairbrushes, and travel accessories. Since our inception in 1959, we have been driven by a passion for innovation, holding over 1,000 patents worldwide. Our family of brands—including CONAIR, Cuisinart, BaBylissPro, and Waring—sells a diversified mix of consumer and professional products in over 120 countries. Our goal is to ensure that every household in the world eventually owns one of our products by inspiring customers with innovative, high-quality solutions that enhance their lives.

About the Role

We are seeking a Senior Manager, DTC to help lead our Conair beauty brands through best-in-class digital commerce experiences. As a senior member of the DTC team, you will own critical aspects of the digital storefront, driving merchandising strategy, optimizing product storytelling and collections, and leading promotional execution to deliver a premium, seamless, and highly shoppable experience.

In this role, you will partner closely with cross-functional teams to bring our digital vision to life while supporting the continued growth and evolution of our DTC business. You will be responsible for the day-to-day operations of our site on Salesforce Commerce Cloud, overseeing everything from UX and content to checkout and mobile experiences. Your work will directly impact our P&L, conversion rates, and customer retention as you translate data insights into actionable strategies that balance profitability with an exceptional customer journey.

Work Environment

This role requires an on-site presence in our Stamford, CT office Monday through Thursday, with the flexibility to work remotely from anywhere on Fridays. The working conditions are normal for an office environment, requiring the ability to sit for extended periods and use a computer keyboard and monitor for extended durations.

Equal Opportunity Employer

Conair is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Work location

Work model: Hybrid

location_on

Town Center Drive, Stamford Town Center, Stamford, Western Connecticut Planning Region, Connecticut, 06902, United States

Stamford, Connecticut

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Key Responsibilities

  • check_circleOwn DTC P&L and core performance metrics including revenue, margin, and customer acquisition costs
  • check_circleDevelop and execute comprehensive DTC growth strategy aligned with brand and company objectives
  • check_circleOversee day-to-day DTC site operations across merchandising, UX, content, and checkout on Salesforce Commerce Cloud
  • check_circleLead onsite merchandising strategy including product assortment, collections, and seasonal campaign execution
  • check_circleOwn promotional planning and execution balancing impact, customer experience, and profitability
  • check_circleDevelop and execute comprehensive SEO/GEO strategy to drive qualified organic traffic and search visibility
  • check_circlePartner with inventory planning teams to ensure optimal stock levels and fulfillment performance
  • check_circleMonitor sell-through and SKU performance to inform demand planning and markdown strategy
  • check_circlePartner with customer service teams to deliver timely support and improve post-purchase communication
  • check_circleManage vendor and agency relationships for platforms, Salesforce, SEO, and site development

Requirements

  • verified5–10 years of experience in DTC eCommerce, digital merchandising, or online retail
  • verifiedProficient in Salesforce Commerce Cloud

Nice to Have

Experience in consumer, beauty, lifestyle, or retail brands.

Benefits & Perks

check_circleComprehensive Medical, Dental, and Vision planscheck_circleGenerous Paid Time Off Programscheck_circleLife and Disability Insurancecheck_circleFSA, HSA, and Dependent Care FSA optionscheck_circlePaid Parental Leavecheck_circle401k with company matchcheck_circleEAP and Employee Wellness Programscheck_circleVolunteer Days Paid Time Offcheck_circleFree breakfast and lunch in the Stamford office
Conair LLC cover image
Conair LLC logo
Company

Conair LLC

Industry

Manufacturing

Headquarters

Stamford, CT

Open Roles

1

We inspire our customers with innovative quality products and brands that enhance their lives.

Conair, a global manufacturer based in Stamford, Connecticut, designs and markets a range of personal care appliances, small kitchen devices, cookware, and travel accessories. Established in 1959, the company has prioritized innovation, developing trendsetting products that distinguish its consumer and professional brand portfolios. These include CONAIR, Cuisinart, BaBylissPro, Scünci, TRAVELSMART by CONAIR, Cuisinart Outdoors, and Waring. With operations spanning over 120 countries, Conair’s domestic and international divisions distribute a diversified mix of household and specialty products. The company holds more than 1,000 patents globally, reflecting its commitment to technological advancement. Over decades, Conair has expanded its market reach, with its brands becoming household names in the U.S. and beyond. The company aims to further introduce its product lines to emerging markets while maintaining a legacy of quality and reliability. By blending practicality with modern design, Conair continues to shape the home and personal care industries through its established brand presence and product development strategies.
View company profilearrow_forwardlanguageWebsitelinkLinkedIn
Quick Overview

Experience

5-10 yrs (Senior)

Job Type

Full-Time

Skills Required

Salesforce Commerce CloudSeoGeoKeyword ResearchCRMEmail Marketing
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Recrutus

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Search roles by city, category, skill, or job type — explore verified employers, salary benchmarks, and remote-friendly teams across India and beyond.

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