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Outward Bound USA (OBUSA) is a national nonprofit educational organization with a mission to spark lifelong growth through challenge—outside. For more than 60 years, we have worked to expand access to transformative learning experiences for young people across the country. Our work is guided by a bold vision: generations of youth empowered to realize their potential—rising with courage, leading with compassion, and building more connected, resilient communities.
OBUSA serves as the national organization for Outward Bound in the United States. We charter and empower the network of OB schools, steward the Outward Bound brand and trademark, and set national standards for safety and risk management. Through scholarship fundraising and national initiatives, we work to remove barriers to participation and strengthen the Outward Bound system's overall impact.
Reporting to the Chief Marketing Officer, the Marketing Director is responsible for translating OBUSA's marketing strategy into clear, coordinated, high-quality external execution across channels. This role provides day-to-day leadership for integrated marketing planning, editorial direction, campaign operations, agency coordination, and cross-channel delivery—ensuring the team's work is aligned to organizational priorities and built to support open enrollment demand, fundraising support, and long-term brand strength.
This is a high-impact role on a small marketing team, managing channel leaders across Social, Lifecycle, and MarTech while coordinating outsourced creative production and PR support. The Director is expected to keep work moving, protect strategic focus, and help the CMO drive integrated campaigns that are brand-right, audience-informed, and operationally realistic.
A key part of this position is maximizing the value of OBUSA's storytelling. You will maintain a shared story and asset inventory, coordinate long-form content development with external support, and build repeatable repurposing workflows that allow stories to inform social, lifecycle, web, fundraising, partnerships, and executive visibility efforts. You will also serve as a key content partner to the Development team, ensuring storytelling assets support fundraising goals across channels.
At Outward Bound USA, our work is grounded in trust, courage, accountability, and service. We foster openness and inclusion, communicate honestly, and value the perspectives each person brings. We embrace challenge, take thoughtful risks, and learn from both success and failure. We hold ourselves responsible for our commitments and show up in service to one another and to the OB network Schools we exist to support. We believe in being crew, not passengers. Everyone contributes, every voice matters, and we move forward together.
Review of resumes and cover letters will begin immediately, with an anticipated closing date of May 31, 2026. Cover letters may be addressed to Ben Worden, CMO.
Outward Bound USA (OBUSA) is an equal opportunity employer and works to include diversity among its staff. OBUSA values the inclusion and collaboration among employees of diverse backgrounds and experiences. OBUSA prohibits discrimination against, and harassment of, any employee or applicant for employment because of race, color, religion, sex, gender, pregnancy, genetic information, ethnic or national origin, sexual orientation, marital status, familial status, military or veteran status, qualified individuals with a disability on the basis of the disability, or any other category which may be protected under applicable state or federal law. Outward Bound USA also promotes respect for all people, and will not tolerate harassment based on any of these characteristics nor on differences based on gender identity or expression.
Work model: On-site
Planifyr
Experience in a mission-driven organization.
Henry M. Rowan College of Engineering • Mount Laurel Township, New Jersey
Travis County • Austin, Texas
Rocky Mountain Prep • Denver, Colorado
Skills: Data Analysis, Project Management, Marketing Communications, Integrated Marketing, Content Operations, Social Media, Email Lifecycle, Web, PR, Ai.
Education: Bachelor's degree in marketing, communications, journalism, or related field or equivalent professional experience.