Director of Media Innovation (Performance Marketing)
Not Disclosed•Full-TimeRemote
location_onRemote
About CapsLock
CapsLock specializes in providing digital marketing services to businesses facing sales growth challenges. Our services include sales consulting, data analytics, and recruitment support, ensuring efficient and accelerated growth. Founded by industry professionals in IT, design, and data analytics, we address the market need for exclusive, scalable customer acquisition solutions.
At CapsLock, we value people, client orientation, quality, continuous improvement, integrity, and strong relationships. Our diverse, global team speaks over 10 languages whose ideas inspire the innovation that runs through everything we do, from unique technology to industry-leading services and customer experiences.
About the Role
We are seeking an experienced and forward-thinking Director of Media Innovation to lead our newly established Growth & Innovation Hub — the strategic engine driving our next phase of expansion. In this role, you will define and execute the company's roadmap for discovering, validating, and scaling new growth opportunities across traffic sources, client verticals, and marketing technologies.
Your mission is to build systems that turn innovation into measurable results, ensuring our organization continues to evolve, diversify, and lead in the fast-changing world of performance marketing. You will work closely with senior leadership to align media innovation strategies with the company's broader business objectives and client goals.
Why Join Us
We are a truly remote-first company where you choose where you feel the most productive and comfortable to make an impact. We believe in curiosity and growth, supporting continuous learning through workshops, online courses, conferences, and certifications.
We prioritize your well-being with paid time off, unlimited sick days, and comprehensive medical coverage including dental care and psychological support. To help you set up your perfect workspace, we cover equipment and furniture expenses, and we even provide full reimbursement for co-working spaces if you crave a change of scenery. From gym memberships and fitness challenges to annual retreats at world-class resorts, we ensure there is never a shortage of fun and connection.
Work location
Work model: Remote
Remote
Key Responsibilities
Similar Job Opportunities
Skills, education and keywords
Skills: Data Analytics, Meta Ads Manager, Google Ads, Performance Marketing, Media Buying, Lead Generation, English.
Education: Bachelor's degree in Marketing, Business, or related field required.
Frequently asked questions about Director of Media Innovation (Performance Marketing) at CapsLock
What does a Director of Media Innovation (Performance Marketing) at CapsLock do?expand_more
A Director of Media Innovation (Performance Marketing) at CapsLock is responsible for the following: Build, manage, and scale the Growth & Innovation Hub to ensure team efficiency; Recruit and develop high-performing leads and media buyers for business growth; Oversee strategic planning and optimization of campaigns for new client markets; and Guide the R&D team in discovering and testing new ad platforms and marketing methods.
What are the requirements for this Director of Media Innovation (Performance Marketing) role?expand_more
CapsLock is looking for candidates who meet the following requirements: Bachelor's degree in Marketing, Business, or related field; 10+ years of performance marketing experience; 4+ years in a leadership role focused on media buying or media innovation; Deep experience with Meta Ads Manager, Google Ads, and platform analytics tools; Expert-level understanding of the ad tech landscape and major performance marketing channels; and Proven experience building performance creative strategy frameworks.