Director Digital Content
Not Disclosed•Full-TimeHybrid
location_on6501, Winners Circle, Lexington Park, Mason, Warren County, Ohio, 45040, United States
About the Role
The Director, Digital Content Strategy serves as a senior creative authority and integrator within Personal Health Care, leading the development and activation of digital-first creative strategies. This role is designed to build brand equity and drive business performance by ensuring creative investments work in tight synergy with Brand, Media, Performance Marketing, and Product Management disciplines.
You will bring senior-level leadership across strategy, production, and optimization, owning the creative vision, scalable systems, and ways of working. As a strategic bridge, you will align teams on priorities and trade-offs, ensuring creative excellence delivers both brand impact and measurable growth outcomes across Paid, Earned, Shared, and Owned touchpoints.
Day in the Life
Your work will focus on translating complex business and marketing objectives into clear, compelling creative direction. You will steward the brand creative vision, setting standards for voice and visual identity while enabling flexibility across channels and audiences. A significant portion of your time will be dedicated to leading full-funnel creative experiences, ensuring that awareness, consideration, conversion, and retention efforts are cohesive, intentional, and data-informed.
You will oversee end-to-end creative development from concept through execution, guiding internal talent and external agency partners to elevate craft and meet high-volume output needs. By establishing scalable frameworks and modular asset systems, you will ensure creative execution adheres to brand governance and P&G standards, continuously raising creative effectiveness and ROI through a disciplined optimization mindset.
Work location
Work model: Hybrid
6501, Winners Circle, Lexington Park, Mason, Warren County, Ohio, 45040, United States
Mason, Ohio
Key Responsibilities
- check_circleTranslate business and brand strategy into clear, compelling creative direction
Similar Job Opportunities
Skills, education and keywords
Skills: Adobe Suite, Ai Platforms, Editing Tools, Digital Design, Design, Advertising, Animation, Brand Storytelling, Performance Marketing, Ux.
Education: Bachelor's Degree in Digital Design, Design, Advertising, Animation, or related field required.
Frequently asked questions about Director Digital Content at Procter & Gamble
What does a Director Digital Content at Procter & Gamble do?expand_more
In this Director Digital Content at Procter & Gamble role, you will translate business and brand strategy into clear, compelling creative direction; set and uphold standards for brand voice, visual identity, and creative quality; lead and develop internal creative talent and external agency partners; and ensure creative execution adheres to brand governance and p&g standards.
What are the requirements for this Director Digital Content role?expand_more
Procter & Gamble is looking for candidates who meet the following requirements: Bachelor's Degree in Digital Design, Design, Advertising, Animation, or related field; 8+ years experience leading digital-first creative strategy, brand systems, or integrated marketing creative at scale; Familiarity with Adobe Suite of tools, AI Platforms, editing tools; Ability to work hybrid work schedule in Cincinnati, OH; and Work authorization required (Immigration sponsorship not available).
Where is the Director Digital Content role at Procter & Gamble located?expand_more
Director Digital Content at Procter & Gamble is based in 6501, Winners Circle, Lexington Park, Mason, Warren County, Ohio, 45040, United States. This is a hybrid role.