Digital Marketing Specialist
Not Disclosed•Full-TimeHybrid
location_on2713, Barclay Drive, Rosebank, Nashville, Davidson County, Middle Tennessee, Tennessee, 37206, United States
About the Role
We are seeking a results-driven Digital Marketing Specialist to join our growing team. This role is ideal for someone who thrives in a data-driven environment, has a passion for paid media, and enjoys optimizing campaigns to drive measurable results. You will play a key role in enhancing brand visibility, generating leads, and supporting overall business growth through strategic digital marketing initiatives.
In this position, you will manage and optimize Google Ads campaigns, utilizing dynamic keyword insertion and A/B testing to enhance performance. Your day-to-day involves implementing conversion tracking, monitoring performance metrics to maximize ROI, and executing integrated marketing campaigns that combine digital and traditional efforts. You will collaborate with internal teams to drive sales growth and provide regular reporting and strategic recommendations to marketing leadership.
Why Join Us?
We offer a flexible work environment with remote, onsite, or hybrid options. This is an opportunity to make a direct impact on marketing performance and growth within a collaborative team culture focused on innovation and results.
Work location
Work model: Hybrid
2713, Barclay Drive, Rosebank, Nashville, Davidson County, Middle Tennessee, Tennessee, 37206, United States
Nashville, Tennessee
Key Responsibilities
- check_circleManage and optimize Google Ads campaigns including structure and ad copy
- check_circleUtilize dynamic keyword insertion and A/B testing to enhance campaign performance
- check_circleImplement and maintain conversion tracking and reporting within Google Ads
- check_circleMonitor campaign metrics using data insights to improve strategy and maximize ROI
- check_circleSupport lead generation initiatives and collaborate with internal teams
- check_circleLeverage paid search and Local Services Ads to strengthen brand visibility
- check_circleProvide regular reporting, insights, and strategic recommendations to leadership
- check_circleExecute integrated marketing campaigns combining digital and traditional efforts
Requirements
- verifiedProven experience managing and optimizing Google Ads campaigns
- verifiedStrong understanding of paid media strategy and execution across digital channels
- verifiedExperience with conversion tracking, analytics, and performance reporting
- verifiedKnowledge of search term analysis, keyword strategy, and campaign optimization techniques
- verifiedGoogle Ads Search Certification (preferred)
Nice to Have
Google Ads Search Certification
Benefits & Perks
check_circleFlexible work environment (remote, onsite, or hybrid)
Similar Job Opportunities
Frequently asked questions about Digital Marketing Specialist at Apex Service Partners
What does a Digital Marketing Specialist at Apex Service Partners do?expand_more
A Digital Marketing Specialist at Apex Service Partners is responsible for the following: Manage and optimize Google Ads campaigns including structure and ad copy; Utilize dynamic keyword insertion and A/B testing to enhance campaign performance; Implement and maintain conversion tracking and reporting within Google Ads; and Monitor campaign metrics using data insights to improve strategy and maximize ROI.
What are the requirements for this Digital Marketing Specialist role?expand_more
Apex Service Partners is looking for candidates who meet the following requirements: Proven experience managing and optimizing Google Ads campaigns; Strong understanding of paid media strategy and execution across digital channels; Experience with conversion tracking, analytics, and performance reporting; Knowledge of search term analysis, keyword strategy, and campaign optimization techniques; and Google Ads Search Certification (preferred).
Where is the Digital Marketing Specialist role at Apex Service Partners located?expand_more
Digital Marketing Specialist at Apex Service Partners is based in 2713, Barclay Drive, Rosebank, Nashville, Davidson County, Middle Tennessee, Tennessee, 37206, United States. This is a hybrid role.
Is this Digital Marketing Specialist job remote, hybrid, or on-site?expand_more
Apex Service Partners has listed this Digital Marketing Specialist role as hybrid.
How much experience is required for this Digital Marketing Specialist role?expand_more
Candidates for Digital Marketing Specialist at Apex Service Partners should have mid level.
What skills do you need for the Digital Marketing Specialist role at Apex Service Partners?expand_more
Key skills for Digital Marketing Specialist at Apex Service Partners include Google Ads; Dynamic Keyword Insertion; A/b Testing; Conversion Tracking; Reporting; Local Services Ads; and Google Ads Search Certification.
What category does the Digital Marketing Specialist role belong to?expand_more
Digital Marketing Specialist at Apex Service Partners is part of the pr, advertising & marketing job category on Recrutus.