Admissions Representative

About the Team

National Heritage Academies (NHA) partners with communities to build and operate public charter schools. Founded in 1995, NHA serves over 100 schools in nine states, educating more than 65,000 students from kindergarten through 12th grade. Our mission is to eliminate the achievement gap and provide school choice so families can prepare their children for success in college, career, and life. Our schools consistently outperform local districts on state tests, and NHA is recognized by the Center for Research on Education Outcomes at Stanford University as a leading performer among charter schools and management organizations. According to our employee surveys, over 90% of respondents agree that their work is meaningful.

About the Role

The Admissions Representative serves as the bridge between our schools and the local community, blending field marketing with strategic recruitment. This role is designed to foster awareness and consideration among parents while driving the enrollment of new families. You will allocate your time between the school campus and the broader community, leading the development of marketing strategies that engage families through community events, school tours, on-site activities, and social media management.

In this position, you will act as the main point of contact for prospective families, extending invitations to events and providing expert guidance on how NHA solutions align with parents' educational preferences. Success in this role requires a heavy reliance on data; you will utilize CRM tools, population mapping, and other data sources to document activities, guide strategic planning, and make informed decisions. Your day-to-day involves cultivating strong relationships with community partners and parent groups, capitalizing on internal pipelines to recruit siblings, and implementing monthly engagement strategies to minimize attrition.

Hiring Process

To learn more about our core values and culture, please visit our website. Applications are reviewed on a rolling basis. Selected candidates will be contacted for an interview to discuss their experience and fit for the team.

Equal Opportunity

National Heritage Academies is an equal opportunity employer.

Work location

Work model: On-site

1758, Paris Avenue Southeast, Third Ward, Grand Rapids, Kent County, Michigan, 49507, United States

Grand Rapids, Michigan

Key Responsibilities

check_circleRepresent schools at community events, recruitment fairs, and outreach initiatives
check_circleCultivate relationships with community partners, parent groups, and key stakeholders
check_circleManage project timelines, budgets, and quality standards for multiple client engagements
check_circleUtilize CRM and social media platforms to capture data and execute strategic plans
check_circleImplement monthly engagement strategies including calls, texts, tours, and home visits
check_circleAnalyze data and metrics to measure campaign effectiveness and optimize results
check_circleDevelop and execute school-specific marketing strategies to drive enrollment
check_circleCollaborate with cross-functional teams to support lead generation and family onboarding
check_circleCapitalize on current family pipelines to recruit siblings and generate word-of-mouth

Requirements

verifiedProficiency in Microsoft Office Suite
verifiedProficiency in CRM (Dynamics) or sales management tools
verifiedBachelor's degree in marketing, business, or related field preferred
verifiedPrior experience in recruitment and sales background desirable
verifiedProficiency in Excel
verifiedProficiency with social media platforms (Facebook, Twitter, Instagram)

Nice to Have

A bachelor's degree in marketing, business, or related field. Prior experience in recruitment related work and a sales background.

Company

National Heritage Academies

Industry

Education Administration Programs

Headquarters

Grand Rapids, MI

Open Roles

Open minds. Inspire hearts. #NHAmazing

National Heritage Academies operates a network of public charter schools within the education administration sector, headquartered in Grand Rapids, Michigan. Established in 1995, the organization collaborates with community groups to build and manage these institutions. The company currently oversees more than 100 schools across nine states, providing educational services to over 60,000 students in grades K-12. The operational model focuses on expanding school choice for families while working to close the achievement gap. This approach aims to prepare students for success in high school, college, and their future careers. The organization emphasizes character development alongside academic instruction as part of its core mission.

Skills, education and keywords

Skills: Microsoft Office Suite, CRM, Dynamics, Marketo, Excel, Facebook, Twitter, Instagram.

Education: Bachelor's degree in marketing, business, or related field is preferred.

Frequently asked questions about Admissions Representative at National Heritage Academies

What does a Admissions Representative at National Heritage Academies do?expand_more

In this Admissions Representative at National Heritage Academies role, you will represent schools at community events, recruitment fairs, and outreach initiatives; cultivate relationships with community partners, parent groups, and key stakeholders; manage project timelines, budgets, and quality standards for multiple client engagements; and utilize crm and social media platforms to capture data and execute strategic plans.

What are the requirements for this Admissions Representative role?expand_more

To qualify for the Admissions Representative at National Heritage Academies position, applicants should have: Proficiency in Microsoft Office Suite; Proficiency in CRM (Dynamics) or sales management tools; Bachelor's degree in marketing, business, or related field preferred; Prior experience in recruitment and sales background desirable; Proficiency in Excel; and Proficiency with social media platforms (Facebook, Twitter, Instagram).

Where is the Admissions Representative role at National Heritage Academies located?expand_more

Admissions Representative at National Heritage Academies is based in 1758, Paris Avenue Southeast, Third Ward, Grand Rapids, Kent County, Michigan, 49507, United States. This is a on-site role.

Is this Admissions Representative job remote, hybrid, or on-site?expand_more

National Heritage Academies has listed this Admissions Representative role as on-site.

How much experience is required for this Admissions Representative role?expand_more

Candidates for Admissions Representative at National Heritage Academies should have mid level.

What skills do you need for the Admissions Representative role at National Heritage Academies?expand_more

Key skills for Admissions Representative at National Heritage Academies include Microsoft Office Suite; CRM; Dynamics; Marketo; Excel; Facebook; Twitter; and Instagram.

What education is required for Admissions Representative at National Heritage Academies?expand_more

Educational requirements for this role: Bachelor's degree in marketing, business, or related field is preferred.

What category does the Admissions Representative role belong to?expand_more

Admissions Representative at National Heritage Academies is part of the pr, advertising & marketing job category on Recrutus.

About National Heritage Academies

Browse more roles: All National Heritage Academies jobs, pr, advertising & marketing jobs on Recrutus.