Senior Product Marketing Manager — Seattle, WA at

Senior Product Marketing Manager — Seattle, WA at | Recrutus

About Amazon Business

Join a rapidly expanding $35 billion global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space, developing innovative purchasing and procurement solutions to help businesses and organizations thrive. Our mission is to be the most recognized and preferred strategic partner for smart business buying. We invite you to bring your insight, imagination, and a healthy disregard for the impossible to build and celebrate the value of Amazon Business to buyers and sellers of all sizes and industries.

About the Role

The Amazon Business Marketing team is seeking a dynamic and experienced Sr. Product Marketing Manager to oversee Global New Customer Registration efforts for Amazon Business Commercial, Public Sector, and Strategic business segments. In this role, you will drive new business entities to sign up for Amazon Business, fueling top-of-funnel growth and early-stage revenue across our global prospect base. You will design and implement comprehensive digital marketing strategies across all channels—including onsite, email, social, PPC, and direct mail—focused on acquiring high-quality businesses, driving awareness, and nurturing them through targeted campaigns to convert them into loyal, engaged customers. Your work will directly impact the growth and success of Amazon Business by ensuring a seamless and effective prospect journey from initial awareness to long-term business growth.

Hiring Process

To apply, please submit your resume through the Amazon Jobs portal. The interview process typically involves a review of your background, followed by a series of interviews designed to assess your strategic thinking, execution capabilities, and cultural fit. Specific details regarding the number of rounds and interview formats will be communicated by the recruiting team upon application review.

Our Culture & Commitment to Diversity

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit amazon.jobs for more information.

Work location

Work model: On-site

301, Union Street, Central Business District, Belltown, Seattle, King County, Washington, 98101, United States

Seattle, Washington

Key Responsibilities

check_circleDevelop and execute global digital marketing strategies to drive new customer registration
check_circleManage high-impact digital campaigns across website, display, social media, and email channels
check_circleUtilize Account-Based Marketing tools to target high-value accounts and optimize paid performance
check_circleCollaborate with cross-functional teams to align marketing strategies with business objectives
check_circlePartner with external agencies to support campaign asset creation and execution
check_circleSet global user growth strategies and coordinate campaign deployment across NA, EU, and APAC
check_circleAnalyze campaign data and dashboards to monitor results and drive strategic decision-making
check_circleExecute A/B tests to continually improve campaign performance and conversion rates

Requirements

verified6+ years of professional non-internship marketing experience
verifiedMaster's degree in management, business administration, economics, engineering, or marketing
verifiedExperience with Excel or Tableau
verifiedExperience with SQL or other analytical tools
verifiedExperience with customer segmentation, profiling, and targeting

Nice to Have

Experience using SQL or other analytical tools for conducting data analysis. Experience with customer segmentation, profiling, and targeting. Master's degree in management, business administration, economics, engineering, or marketing.

Benefits & Perks

check_circleHealth insurance including medical, dental, vision, prescription, Basic Life & AD&D, and Supplemental life planscheck_circleEmployee Assistance Program (EAP), Mental Health Support, and Medical Advice Linecheck_circleFlexible Spending Accountscheck_circleAdoption and Surrogacy Reimbursement coverage401(k) matching

Skills, education and keywords

Skills: Excel, Tableau, SQL, Data Analysis, Account-Based Marketing.

Education: Master's degree in management, business administration, economics, engineering, or marketing.

Frequently asked questions about Sr Product Marketing Manager, WW New Customer Registration at Amazon

What does a Sr Product Marketing Manager, WW New Customer Registration at Amazon do?expand_more

A Sr Product Marketing Manager, WW New Customer Registration at Amazon is responsible for the following: Develop and execute global digital marketing strategies to drive new customer registration; Manage high-impact digital campaigns across website, display, social media, and email channels; Utilize Account-Based Marketing tools to target high-value accounts and optimize paid performance; and Collaborate with cross-functional teams to align marketing strategies with business objectives.

What are the requirements for this Sr Product Marketing Manager, WW New Customer Registration role?expand_more

Amazon is looking for candidates who meet the following requirements: 6+ years of professional non-internship marketing experience; Master's degree in management, business administration, economics, engineering, or marketing; Experience with Excel or Tableau; Experience with SQL or other analytical tools; and Experience with customer segmentation, profiling, and targeting.

Where is the Sr Product Marketing Manager, WW New Customer Registration role at Amazon located?expand_more

Sr Product Marketing Manager, WW New Customer Registration at Amazon is based in 301, Union Street, Central Business District, Belltown, Seattle, King County, Washington, 98101, United States. This is a on-site role.

Is this Sr Product Marketing Manager, WW New Customer Registration job remote, hybrid, or on-site?expand_more

Amazon has listed this Sr Product Marketing Manager, WW New Customer Registration role as on-site.

How much experience is required for this Sr Product Marketing Manager, WW New Customer Registration role?expand_more

Sr Product Marketing Manager, WW New Customer Registration at Amazon typically requires 6+ years of relevant experience at the senior level.

What skills do you need for the Sr Product Marketing Manager, WW New Customer Registration role at Amazon?expand_more

Key skills for Sr Product Marketing Manager, WW New Customer Registration at Amazon include Excel; Tableau; SQL; Data Analysis; and Account-Based Marketing.

What education is required for Sr Product Marketing Manager, WW New Customer Registration at Amazon?expand_more

Educational requirements for this role: Master's degree in management, business administration, economics, engineering, or marketing.

What category does the Sr Product Marketing Manager, WW New Customer Registration role belong to?expand_more

Sr Product Marketing Manager, WW New Customer Registration at Amazon is part of the pr, advertising & marketing job category on Recrutus.

Sr Product Marketing Manager, WW New Customer Registration