Senior Director Marketing
Not Disclosed•Full-TimeOn-site
location_onPresident George Bush Turnpike, Irving, Dallas County, Texas, 75038, United States
About Bimbo Bakeries USA
Have you ever enjoyed Arnold®, Brownberry®, Oroweat®, Thomas'®, Sara Lee®, Entenmann's®, or Marinela® products? If so, you are part of the Bimbo Bakeries USA family. As the largest baking company in the world, we employ more than 20,000 associates across bakeries, sales centers, offices, and sales routes. Our mission is to ensure consumers have the freshest products at every meal.
We provide a safe and inclusive work environment that appreciates diversity, promotes development, and allows our associates to be their authentic selves. Join our family of 20,000 associates nationwide and become part of a company that values competitive pay, comprehensive benefits, and a culture of growth.
Work location
Work model: On-site
President George Bush Turnpike, Irving, Dallas County, Texas, 75038, United States
Irving, Texas
Key Responsibilities
- check_circleDevelop and execute brand planning and marketing mix elements for the brand
- check_circleGather and analyze market insights to refine the brand's strategic vision
- check_circleAssess global new products for potential U.S. expansion within the organization
- check_circleOwn and advance the innovation pipeline for products, packaging, and positioning
Similar Job Opportunities
Skills, education and keywords
Skills: Brand Management, Innovation, Food Manufacturing, Project Management, R&D, Product Development, Financial Analysis, Business Planning, Market Insights, Strategic Planning.
Education: Bachelor's Degree required; MBA Preferred.
Frequently asked questions about Senior Director Marketing at Bimbo Bakeries USA
What does a Senior Director Marketing at Bimbo Bakeries USA do?expand_more
Day-to-day, the Senior Director Marketing at Bimbo Bakeries USA will develop and execute brand planning and marketing mix elements for the brand; gather and analyze market insights to refine the brand's strategic vision; assess global new products for potential u.s. expansion within the organization; and own and advance the innovation pipeline for products, packaging, and positioning.
What are the requirements for this Senior Director Marketing role?expand_more
To qualify for the Senior Director Marketing at Bimbo Bakeries USA position, applicants should have: Bachelor's Degree required; MBA Preferred; Minimum 10 years' experience in related field (CPG, FMCG, Baking, Brand Management, Innovation, Food Manufacturing) or 15 years of combined experience between a related field and relevant education; Experience managing multiple direct reports; Proven experience in leading cross-functional teams; and Project management skills.
Where is the Senior Director Marketing role at Bimbo Bakeries USA located?expand_more
Senior Director Marketing at Bimbo Bakeries USA is based in President George Bush Turnpike, Irving, Dallas County, Texas, 75038, United States. This is a on-site role.