
location_on198, South Church Street, Third Ward, Uptown, Charlotte, Mecklenburg County, North Carolina, 28202, United States
The Charlotte Hornets are seeking a collaborative and creative leader to direct and execute all programming and entertainment elements for Hornets home games and live events. Reporting to the SVP, Fan Experience & Live Production, this role works in close partnership with the Sr. Director of Live Production to deliver a cohesive, high-energy, and best-in-class in-arena experience.
The Charlotte Hornets organization embodies core values of Integrity, Teamwork, Competitiveness, Candor, Accountability, and Resilience. We are dedicated to creating and upholding a welcoming environment that celebrates diversity.
This position serves as the strategic and creative lead for game presentation, overseeing all live entertainment elements, fan engagement initiatives, and in-game storytelling. You will collaborate cross-functionally with Marketing, Brand, Revenue, Partnerships, Creative, and Content teams to ensure alignment across organizational priorities while continuously evolving the fan experience through innovation, audience insights, and entertainment trends.
In this role, you will drive the creative vision and execution of all Hornets game presentation elements, including scripting, music direction, timing, and in-game storytelling. You will own and execute the overall run of show, ensuring a seamless, engaging, and high-energy fan experience aligned with organizational brand and business objectives. Your day-to-day will involve developing innovative fan engagement concepts, overseeing theme nights and halftime entertainment, and managing the creative utilization of team entertainment properties like Hugo, Honey Bees, and Hive Entertainment.
You will partner with Marketing and Partnerships teams to seamlessly integrate sponsorship activations into the live experience and maintain strong awareness of current trends in sports, music, entertainment, and pop culture. Additionally, you will oversee concourse, plaza, and exterior entertainment activations to ensure a consistent and immersive arena-wide experience, while managing budgets and utilizing fan feedback to inform creative strategy.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. All requests for medical or religious accommodations to perform the stated job duties will be considered.
Work model: On-site
198, South Church Street, Third Ward, Uptown, Charlotte, Mecklenburg County, North Carolina, 28202, United States
Charlotte, North Carolina
Bachelor's degree in Sports Management, Communications, Marketing, Entertainment, Production, or related field. Proficiency with Microsoft Office and familiarity with live event production systems and workflows.
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Skills: Microsoft Office, Sports Management, Communications, Marketing, Entertainment, Production.
Education: Bachelor's degree in Sports Management, Communications, Marketing, Entertainment, Production, or related field preferred.
The Charlotte Hornets operate as a professional basketball franchise within the Spectator Sports industry, headquartered in Charlotte, North Carolina. As a member of the Southeast Division in the Eastern Conference of the National Basketball Association, the organization represents the city on a national stage. The team maintains its primary operational base in the Southeastern United States, contributing to the local sports economy and community engagement in the Charlotte metropolitan area.
Fans and spectators gather at the Spectrum Center, located in the Uptown district of Charlotte, to witness home games. This venue serves as the central hub for the franchise's competitive activities and fan experiences. The organization focuses on delivering live basketball entertainment to supporters in the region, maintaining its status as a key entity in the professional sports landscape of North Carolina.
Browse more roles: All Charlotte Hornets jobs, creative & design jobs on Recrutus.
Experience
7+ yrs (Executive)
Education
Bachelor's degree in Sports Management, Communications, Marketing, Entertainment, Production, or related field preferred
Job Type
Full-Time