Digital Strategy Lead — New York, NY at Sia Experience

About the Role

We are seeking an experienced Digital Strategy/CRM Lead to provide strategic coverage while we scale our strategy practice and backfill senior capacity. This is a temporary, fixed-fee engagement running approximately 6–8 weeks (July–August), with some overlap for handoff and context-setting.

The ideal candidate is a strategic leader comfortable operating across growth marketing, email, and SEO. Rather than acting as a purely supervisory figure, you will stay close to the work as an individual contributor, keeping momentum, supporting our strategists, and holding the standard of work our clients expect. You will serve as a strategic thought partner and quality check, rolling up your sleeves to develop frameworks, shape briefs, and contribute directly to strategy deliverables.

Day in the Life

Your work will span three core pillars:

Growth Marketing Oversight: You will serve as a strategic thought partner for our digital strategy team across several accounts. This involves developing frameworks, shaping briefs, and contributing directly to strategy deliverables when the work calls for it.
Email Marketing Oversight: You will provide strategic direction across several accounts, translating client initiatives into operational plans. This includes guiding task prioritization, reviewing copy, evaluating campaign architecture, and flagging execution gaps before they reach the client. You will also oversee performance reporting, presenting results and strategic implications directly to clients.
SEO Leadership: You will own strategic oversight on a handful of accounts, maintaining existing roadmaps, conducting audit reviews, and providing prioritization guidance. Acting as a translation layer between technical SEO specialists and client/internal teams, you will contribute to bi-weekly performance reporting by pulling insights, identifying trends, and translating data into clear recommendations. You will be prepared to walk clients through performance in senior-level conversations.

Beyond these pillars, you will maintain a strong client-facing presence, joining key meetings to lead senior-level conversations and present work you have directly shaped. You will also collaborate actively with Paid Media, Creative, and Account leads to keep integrated workstreams moving, focusing on being in the room and contributing to decisions rather than just managing handoffs.

Hiring Process & Application

This is a fixed-fee project rather than an hourly engagement. Final compensation will be determined based on your experience, skills, and the agreed-upon scope and monthly deliverables. Payments are issued monthly on a net 30-day schedule.

Availability: Candidates must be available during business hours (9 AM – 5 PM EST).

Location: This role is open to candidates based in New York, NY, or working remotely.

Preferred Tools: Prior experience with Adobe Analytics, AJO, and CJA is helpful.

Work location

Work model: Remote

4, East 64th Street, Lenox Hill, Manhattan Community Board 8, Manhattan, New York County, New York, 10065, United States

New York, New York

Key Responsibilities

check_circleDevelop frameworks, shape briefs, and contribute directly to strategy deliverables as an individual contributor
check_circleOversee and contribute to email performance reporting and present results and strategic implications to clients
check_circleServe as a strategic thought partner and quality check for the digital strategy team across multiple accounts
check_circleTranslate technical SEO insights into clear recommendations and present performance data in senior-level client conversations
check_circleProvide strategic direction for email marketing initiatives and translate client goals into operational plans
check_circleOwn strategic oversight for SEO accounts including roadmap maintenance, audit reviews, and prioritization guidance
check_circleReview email copy, evaluate campaign architecture, and flag execution gaps before client delivery
check_circle

Requirements

verifiedExperience in growth marketing, email marketing, and SEO
verifiedPrior experience with Adobe Analytics, AJO, and CJA (helpful)
verifiedAvailability during business hours 9-5PM EST

Nice to Have

Prior experience with Adobe Analytics, AJO, and CJA.

Company

Sia Experience

Industry

Design Services

Headquarters

Paris, Île-de-France

Open Roles

Optimists for change

Sia Experience operates within the design services industry, headquartered in Paris, Île-de-France. The organization functions as a global management consulting group that integrates digital innovation, data augmentation, and creative strategies to address complex business challenges. Its approach is grounded in a commitment to responsibility, aiming to help clients navigate periods of change and disruption by identifying and capitalizing on emerging opportunities. The firm emphasizes a mindset of optimism as a critical driver for organizational success in dynamic markets. By combining analytical rigor with creative problem-solving, Sia Experience delivers tailored solutions designed to enhance client performance and foster sustainable growth across various sectors.

Frequently asked questions about Digital Strategy/CRM Lead- Contract at Sia Experience

What does a Digital Strategy/CRM Lead- Contract at Sia Experience do?expand_more

Day-to-day, the Digital Strategy/CRM Lead- Contract at Sia Experience will develop frameworks, shape briefs, and contribute directly to strategy deliverables as an individual contributor; oversee and contribute to email performance reporting and present results and strategic implications to clients; serve as a strategic thought partner and quality check for the digital strategy team across multiple accounts; and translate technical seo insights into clear recommendations and present performance data in senior-level client conversations.

What are the requirements for this Digital Strategy/CRM Lead- Contract role?expand_more

To qualify for the Digital Strategy/CRM Lead- Contract at Sia Experience position, applicants should have: Experience in growth marketing, email marketing, and SEO; Prior experience with Adobe Analytics, AJO, and CJA (helpful); and Availability during business hours 9-5PM EST.

Where is the Digital Strategy/CRM Lead- Contract role at Sia Experience located?expand_more

Digital Strategy/CRM Lead- Contract at Sia Experience is based in 4, East 64th Street, Lenox Hill, Manhattan Community Board 8, Manhattan, New York County, New York, 10065, United States. This is a remote role.

Is this Digital Strategy/CRM Lead- Contract job remote, hybrid, or on-site?expand_more

Sia Experience has listed this Digital Strategy/CRM Lead- Contract role as remote.

How much experience is required for this Digital Strategy/CRM Lead- Contract role?expand_more

Candidates for Digital Strategy/CRM Lead- Contract at Sia Experience should have lead.

What skills do you need for the Digital Strategy/CRM Lead- Contract role at Sia Experience?expand_more

Key skills for Digital Strategy/CRM Lead- Contract at Sia Experience include Digital Marketing; Growth Marketing; Email Marketing; Seo; Adobe Analytics; Ajo; and Cja.

What category does the Digital Strategy/CRM Lead- Contract role belong to?expand_more

Digital Strategy/CRM Lead- Contract at Sia Experience is part of the pr, advertising & marketing job category on Recrutus.

About Sia Experience

Browse more roles: All Sia Experience jobs, pr, advertising & marketing jobs on Recrutus.

Digital Strategy/CRM Lead- Contract

About the Role

Day in the Life

Hiring Process & Application

Work location

Key Responsibilities

Requirements

Nice to Have

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Frequently asked questions about Digital Strategy/CRM Lead- Contract at Sia Experience

About Sia Experience

Skills Required