Associate Director Media - OBU
Not Disclosed•Full-TimeOn-site
location_on1404, Ramona Drive, Newbury Park, Thousand Oaks, Ventura County, California, 91320, United States
Join Amgen's Mission of Serving Patients
At Amgen, you are part of something bigger. Our shared mission—to serve patients living with serious illnesses—drives all that we do. Since 1980, we have helped pioneer the world of biotech in our fight against the world's toughest diseases. With a focus on four therapeutic areas—Oncology, Inflammation, General Medicine, and Rare Disease—we reach millions of patients each year. As a member of the Amgen team, you will help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller, happier lives.
Our award-winning culture is collaborative, innovative, and science-based. If you have a passion for challenges and the opportunities that lie within them, you will thrive as part of the Amgen team. Join us to transform the lives of patients while transforming your career.
About the Role
As an Associate Director, Media - OBU, you will support the planning, execution, and optimization of Amgen's U.S. commercial media strategy. You will hold responsibility across Digital, Addressable, Video, TV, Search, and Point of Care channels within both HCP and DTC landscapes. Your role involves translating brand and business objectives into integrated media plans and ensuring strong execution across activation, operations, and performance optimization.
You will bring strong working expertise across the modern media ecosystem, understanding how channels work together across the customer journey to drive commercial outcomes. You will manage day-to-day media execution, including activation workflows, trafficking, tagging, and tracking, while partnering closely with agency teams to ensure accuracy, consistency, and scalability across campaigns. Working in close partnership with analytics, technology, and agency teams, you will support measurement frameworks to ensure media is measurable by design, enabling performance optimization and reporting at the brand level.
As a key member of the media leadership team, you will manage agency relationships at the brand or portfolio level, support alignment with platform partners, and collaborate with Brand, Medical, Legal, and cross-functional stakeholders to ensure compliant and effective execution. This role contributes to advancing Amgen's media capabilities by applying enterprise standards, identifying optimization opportunities, and supporting test-and-learn initiatives that can scale across the portfolio.
What You Can Expect of Us
As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we will support your journey every step of the way. We offer a Total Rewards Plan comprising health and welfare plans, financial plans with opportunities to save towards retirement, work/life balance, and career development opportunities. Flexible work models are available where possible.
Hiring Process & Application
Amgen does not have a specific application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate. In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Sponsorship for this role is not guaranteed. If you require reasonable accommodation to participate in the job application or interview process, please contact us.
Equal Opportunity & Culture
Amgen fosters an inclusive environment of diverse, ethical, committed, and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease.
Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law.
Similar Job Opportunities
Skills, education and keywords
Skills: Digital, Addressable, Video, TV, Search, Point Of Care, DCM, Prisma, Mediatools.
Education: Doctorate degree with 3 years of media/marketing experience; Master's degree with 5 years of media/marketing experience; Bachelor's degree with 7 years of media/marketing experience.
Frequently asked questions about Associate Director Media - OBU at Amgen
What does a Associate Director Media - OBU at Amgen do?expand_more
A Associate Director Media - OBU at Amgen is responsible for the following: Support planning and execution of U.S. commercial media strategy across Digital, TV, Search, and Point of Care channels; Translate brand and business objectives into integrated media plans for HCP and DTC audiences; Partner with analytics and technology teams to implement measurement frameworks and reporting standards; and Collaborate with cross-functional stakeholders to ensure compliant and effective media execution.
What are the requirements for this Associate Director Media - OBU role?expand_more
Amgen is looking for candidates who meet the following requirements: Doctorate degree and 3 years of media/marketing experience OR Master's degree and 5 years OR Bachelor's degree and 7 years OR Associate's degree and 12 years OR High school diploma/GED and 14 years; 7+ years of experience in paid media/marketing; Expertise in media targeting, segmentation, multi-channel planning, omnichannel orchestration, measurement, and optimization; Experience with traditional/linear/TV and digital channels; Ability to lead cross-functional teams; and Strong analytical skills.