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LEARFIELD, founded 2026, is a 1534 Privately Held in the Spectator Sports industry headquartered in Plano, TX 75093, US.
LEARFIELD operates as a media, data, and technology services provider within the spectator sports industry, headquartered in Plano, TX. The organization maintains a significant presence in college athletics and live events, delivering comprehensive solutions to partner institutions, brand sponsors, and fans. Services encompass premier media and content distribution, data-driven digital platforms, brand management, marketing strategies, multimedia rights, NIL expertise, and ticketing or fundraising capabilities. Operations cover every fan interaction point, including licensed merchandise, digital content, mobile applications, sponsor engagement, and in-venue experiences, ensuring continuous connection throughout the year. The company's business lines include LEARFIELD Amplify, multimedia rights, CLC, Paciolan, SIDEARM, and MogoSME. Career opportunities span various roles across these divisions and locations. Corporate offices are situated in Plano, TX, Atlanta, GA, Jefferson City, MO, Winston-Salem, NC, and Irvine, CA. The workforce emphasizes core values focused on trust, mutual support, innovation, community building, and enjoyment while serving the sports ecosystem.
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