The role involves leading the Search Engine Optimization and Organic Growth strategy for IRA Financial, focusing on both traditional search and emerging AI-driven discovery platforms. The team member will own the end-to-end execution of technical SEO, content roadmaps, and link-building initiatives to drive qualified traffic and client acquisition. Key responsibilities include developing AEO strategies for generative search results, optimizing blog content for rankings and conversions, and collaborating with web and sales teams to align messaging. This position offers a remote work arrangement within a full-time, Monday-to-Friday schedule. The opportunity is appealing due to its focus on cutting-edge AI optimization, the chance to shape content strategy for a leading financial institution, and a supportive culture featuring comprehensive benefits and unique perks like catered lunches and wellness services.