The Field Activation Specialist serves as a local brand ambassador for Yerba Madre, blending field sales execution with grassroots marketing to drive awareness and distribution across U.S. markets. Key responsibilities include partnering with distributor teams to expand retail accounts, conducting store audits to ensure brand standards, and organizing community events and product sampling to connect with consumers. The role is primarily field-based, requiring approximately four days per week in the market with occasional travel for events. This position appeals to candidates seeking a mission-driven career within a B-Corp organization committed to regenerative agriculture and sustainability, offering opportunities for professional growth in a collaborative environment that values community connection and authentic brand representation.