Intern- Digital Customer Lifecycle - Health Systems Marketing - Cambridge, MA - May - August 2025 Job Description Are you interested in an Internship opportunity with Philips? We welcome individuals who are currently pursuing an undergraduate (BS) and/or graduate (MS) degree to participate in paid intern opportunities. Through this role, you will gain meaningful, hands-on experience working for a HealthTech company. Your role: Support customer engagement along the digital buying journey, partnering closely with Digital Center of Excellence for alignment and support of execution. Create, manage and update email and segmentation templates to accelerate time to activation. Identify opportunities to increase email adoption and volume to efficiently and effectively communicate with target audiences. Design, manage and execute A/B testing framework for optimized campaign performance. Support team with communicating email marketing best practices and tactics. Monitor and improve data quality, create Data Enrichment strategy for maintaining health database. Conduct quality analysis to improve data reliability, efficiency and health. Engage teams to develop and launch pilot programs to uncover new opportunities to unlock growth. You're the right fit if: Currently pursuing bachelor’s degree in relevant field or MBA. Possess passion for digital marketing and a drive to be continuously learning the newest trends. Self-starter, strategic thinker, creative mindset (thinks outside the box), customer centric. Demonstrated leadership, teamwork, strong communication and organizational skills. Strong computer skills (Excel, PowerPoint, Word, Outlook); Project Management software experience a plus. Interns will gain firsthand exposure to the complete Marketing mix including Advertising, Analytics, Account Based Marketing, Branding, Campaign Planning, Communications, Digital and Ecommerce, Product Launch and Strategy. You will be challenged with varying tasks and projects that are critical to the Marketing function at Philips and you will be given the opportunity to provide strategic business recommendations based on your learning. How we work together: We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. About Philips: We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others. If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Philips Transparency Details: The hourly pay range for this position is $25.00-40.00, plus overtime eligible. The actual base pay offered may vary depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity. Additional Information: US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future. Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance of the job posting location. This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Philips is an Equal Employment and Opportunity Employer/Disabled/Veteran and maintains a drug-free workplace. J-18808-Ljbffr