Job Description
Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier life for all. We have a rich history spanning over six decades and a global presence in over 290 locations. Our diverse portfolio includes Home Appliance&Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions. Our management philosophy, "Jeong-do Management," embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom through an inclusive work environment. Join us and become a part of a company that is shaping the future of technology. At LG, we strive to make Life Good for Everyone. Job Summary: Designs, develops and manages supporting activities for a specific product or group of products from product definition and planning through production, release, and end of life. Serves as the central resource to organize product details including item setup, marketing feature details, product testing, competitive comparisons, price and promotion planning. Involvement lasts throughout all stages of a product’s life cycle including modifications, upgrades and maintenance of the product or product line. Works with engineering, manufacturing and sales to develop new products or enhance existing product(s) or product line(s). As the Associate Product Manager, you will: Suggest product enhancements to improve the user experience. Develop business plans and product positioning in the marketplace. Oversee market research, monitor competitive activity and identify customer needs. Establish pricing and promotion strategies with support from product leadership. Coordinate with other departments to deliver functional solutions. Prioritize the implementation of new features and set timelines. Monitor and report on users' reactions post launch. Create support and training documents for internal and external users. Participate in system configuration and input data supporting products, promotions, pricing, etc. Gather and analyze competitive intelligence and messaging. Conduct market visits to review competitive products and compile analysis. Analyze market trends and products and make recommendations for changes. Qualifications: Bachelor's degree is required. 3 years experience in high-tech, competitive intelligence, product management, strategic marketing, or strategy/management consulting required. Proficient in MS Office especially Excel. Good oral and written communication skills. J-18808-Ljbffr