Director, Consumer Insights Tapestry New York, NY, US We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what’s possible. At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands – Coach, Kate Spade New York, Stuart Weitzman – was built by unconventional entrepreneurs and unexpected solutions. Here, your voice is valued, your ambitions are supported, and your work is recognized. Primary Purpose: The Director of Global Consumer Insights (Innovation and Transversal) is a senior member of our Strategy and Consumer Insights team and is responsible for advancing and developing Tapestry’s consumer insights roadmap and innovation strategy across brands. The role has high visibility in the organization and regularly interacts with Tapestry’s senior leaders and other key stakeholders. This role will report into the VP, Consumer Insights. The successful individual will leverage their proficiency in Consumer Insights and Innovation to… Develop and own the roadmap for innovation rooted in emerging consumer behaviors, as well as own any global project work that is transversal in nature and spans all three Tapestry brands (e.g. Brand Trackers, Social Listening, A&Us, Generational Studies, etc.) Manage, evolve, and create qualitative and quantitative research that is transversal and brand agnostic such as Tapestry’s Multi-Country Brand Health Trackers and Category Attitude&Usage Studies for Handbags, Footwear, Ready-to-Wear, etc. Lead projects to maintain understanding of consumers across generations and global regions (e.g. Gen Z/Gen Alpha, marketplace insights, etc.) Own and manage Strategic Initiative Studies around topics such as consumer omnichannel behaviors and shopper insights, connection with ESG, etc. Own and refresh Consumer Segmentation frameworks across categories and brands Develop and evolve Social Listening in order to track brand heat and engagement among Tapestry and competitive brands Create repeatable processes to evaluate brand partnerships and collaborations that inform brand and product strategies Champion consumer insights across the organization and engage brand and cross-functional partners to leverage consumer understanding into development and activation initiatives Utilize a wide variety of qualitative, quantitative, social listening tools, etc. (both syndicated and custom) in order to address key strategic questions Map out the innovation pipeline to drive growth across our brands by identifying whitespace opportunities rooted in emerging consumer trends and behaviors Influence leaders across the organization to drive consumer-centric decision making and help formulate actionable end-to-end brand strategies based on insights Help build a world-class consumer insights function that creates lasting consumer relationships to power global growth The accomplished individual will possess 10 years working and leading Consumer Insights departments/functions Strong technical mastery of research methodologies and fundamentals (expertise in qual/quant methodologies from design to execution, storytelling to senior level executives, experience with TURF, MaxDiff, Conjoint, etc.) Solid experience with syndicated sources (e.g. NPD/Circana, IRI, MRI, Mintel, etc.) Strong leadership experience and people management skills Highly self-motivated/self-directed and able to excel in ambiguity Excellent written and verbal communication skills - experienced and comfortable communicating, influencing, and aligning executive-level management Strong experience in customer analytics and big data Retail industry experience preferred Our Competencies for All Employees Courage : Provides current, direct, complete, and actionable feedback to others; faces up to people problems quickly and directly. Creativity : Comes up with new and unique ideas; easily makes connections among previously unrelated notions. Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; establishes and maintains effective relationships with customers. Drive for Results: Can be counted on to exceed goals successfully; is bottom-line oriented; steadfastly pushes self and others for results. Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. J-18808-Ljbffr