The Retail Marketing Lead role at Beam involves building and scaling an omnichannel marketing function to drive performance across major retail partners. Key responsibilities include developing channel-specific marketing strategies for new product and retailer launches, executing in-store activation programs, and managing retail media spend to optimize ROI. The position requires close collaboration with sales, creative, and operations teams to ensure cohesive brand messaging and shelf presence. This opportunity appeals to candidates seeking a strategic role within a culture that values constant improvement, transparent communication, and rapid iteration. The position is based in Boston, New York, or San Diego with a hybrid work arrangement requiring three days in the office, offering comprehensive benefits including unlimited PTO and a wellness stipend.